Big Data: A Very Short Introduction by Dawn E. Holmes (Faculty Member, Department of Statistics and Applied Probability, University of California, Santa Barbara)

Big Data: A Very Short Introduction by Dawn E. Holmes (Faculty Member, Department of Statistics and Applied Probability, University of California, Santa Barbara)

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An unimaginably vast amount of data is now generated by our on-line lives and businesses, At the same time, our ability to store, manage, analyse, and exploit this data is becoming ever more sophisticated. This Very Short Introduction maps out the technology, and also the range of possibilities, challenges, and ethical questions it raises.

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Since long before computers were even thought of, data has been collected and organized by diverse cultures across the world. Once access to the Internet became a reality for large swathes of the world's population, the amount of data generated each day became huge, and continues to grow exponentially. It includes all our uploaded documents, video, and photos, all our social media traffic, our online shopping, even the GPS data from our cars. 'Big Data' represents a qualitative change, not simply a quantitative one. The term refers both to the new technologies involved, and to the way it can be used by business and government. Dawn E. Holmes uses a variety of case studies to explain how data is stored, analysed, and exploited by a variety of bodies from big companies to organizations concerned with disease control. Big data is transforming the way businesses operate, and the way medical research can be carried out. At the same time, it raises important ethical issues; Holmes discusses cases such as the Snowden affair, data security, and domestic smart devices which can be hijacked by hackers. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.

Additional Information

Additional Information

SKU GOR008898118
Title Big Data: A Very Short Introduction
Author By (author) Dawn E. Holmes (Faculty Member, Department of Statistics and Applied Probability, University of California, Santa Barbara)
Condition VERYGOOD
Binding Type Paperback
Publisher Oxford University Press
Year Published 2017
Number of Pages 152
ISBN 10 0198779577
ISBN 13 9780198779575
Edition N/A
Prizes N/A
Cover Note: Book picture is for illustrative purposes only, actual cover or edition may vary.
Note: This is a used book. We do our best to provide good quality books for you to read, but there is no escaping the fact that it has been owned and read by someone else previously. Therefore it will show signs of wear and previous use.
Ex Library No
Description

Details

Since long before computers were even thought of, data has been collected and organized by diverse cultures across the world. Once access to the Internet became a reality for large swathes of the world's population, the amount of data generated each day became huge, and continues to grow exponentially. It includes all our uploaded documents, video, and photos, all our social media traffic, our online shopping, even the GPS data from our cars. 'Big Data' represents a qualitative change, not simply a quantitative one. The term refers both to the new technologies involved, and to the way it can be used by business and government. Dawn E. Holmes uses a variety of case studies to explain how data is stored, analysed, and exploited by a variety of bodies from big companies to organizations concerned with disease control. Big data is transforming the way businesses operate, and the way medical research can be carried out. At the same time, it raises important ethical issues; Holmes discusses cases such as the Snowden affair, data security, and domestic smart devices which can be hijacked by hackers. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.
Additional Information

Additional Information

SKU GOR008898118
Title Big Data: A Very Short Introduction
Author By (author) Dawn E. Holmes (Faculty Member, Department of Statistics and Applied Probability, University of California, Santa Barbara)
Condition VERYGOOD
Binding Type Paperback
Publisher Oxford University Press
Year Published 2017
Number of Pages 152
ISBN 10 0198779577
ISBN 13 9780198779575
Edition N/A
Prizes N/A
Cover Note: Book picture is for illustrative purposes only, actual cover or edition may vary.
Note: This is a used book. We do our best to provide good quality books for you to read, but there is no escaping the fact that it has been owned and read by someone else previously. Therefore it will show signs of wear and previous use.
Ex Library No