{"title":"Arturo Goicoechea","description":null,"products":[{"product_id":"unlearning-migraine-book-arturo-goicoechea-9781082399206","title":"Unlearning Migraine","description":null,"brand":"WoB","offers":[{"title":"US \/ NEW \/ INGRAM","offer_id":51018586325265,"sku":"NIN9781082399206","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1082399205.jpg?v=1750822298"},{"product_id":"jaqueca-book-arturo-goicoechea-9781650568218","title":"Jaqueca","description":null,"brand":"WoB","offers":[{"title":"- \/ - \/ -","offer_id":51044343578897,"sku":"","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":51044346298641,"sku":"NIN9781650568218","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1650568215.jpg?v=1751215648"},{"product_id":"depresion-y-dolor-book-arturo-goicoechea-9781656069009","title":"Depresion Y Dolor","description":null,"brand":"WoB","offers":[{"title":"- \/ - \/ -","offer_id":51044982259985,"sku":"","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":51044984848657,"sku":"NIN9781656069009","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1656069008.jpg?v=1751214838"},{"product_id":"el-dolor-cronico-no-es-para-siempre-chronic-pain-isn-t-forever-book-arturo-goicoechea-9788419248695","title":"El El dolor crónico no es para siempre \/ Chronic Pain Isn't Forever","description":"\u003cb\u003eEl doctor Arturo Goicoechea es un reconocido neurólogo, pionero en España en la investigación de los llamados «síntomas sin explicación médica» y en neurobiología del dolor.\u003c\/b\u003e\u003cbr\u003e \u003cbr\u003e El autor propone, de manera directa, divulgativa y esperanzadora, la desmitificación de creencias erróneas sobre la enfermedad como herramienta terapéutica esencial, apostando decididamente por el modelo pedagógico como instrumento para enfrentarnos a los síntomas sin patología orgánica, ofreciendo los conocimientos y las herramientas para aliviar el dolor de los pacientes en la batalla de la recuperación, y brindando, además, la información necesaria sobre el origen de las dolencias en términos neuronales, con la finalidad de desaprender conductas y reprogramar las respuestas del cerebro.\u003cbr\u003e  \u003cbr\u003e Con la divulgación de estos conocimientos, la pedagogía del dolor pretende superar doctrinas y teorías que contribuyen a potenciar y cronificar el papel del dolor en nuestras vidas.\u003cbr\u003e \u003cbr\u003e \u003cb\u003eENGLISH DESCRIPTION\u003c\/b\u003e\u003cbr\u003e \u003cbr\u003e \u003cb\u003eEsteemed Spanish neurologist Dr. Arturo Goicoechea is a pioneer in studying so-called \"medically unexplained symptoms\" and the neurobiology of pain.\u003c\/b\u003e\u003cbr\u003e \u003cbr\u003e Goicoechea uses direct, accessible language to demystify erroneous beliefs about illness as an essential therapeutic tool, opting instead for a pedagogical approach to addressing symptoms with no underlying pathology. He offers the knowledge and tools for alleviating pain in patients during the recovery process and explores the neurological origins of pain for unlearning negative behavior and reprogramming the brain's responses. \u003cbr\u003e  \u003cbr\u003e \u003ci\u003eChronic Pain Isn't Forever\u003c\/i\u003e aims to put to rest doctrines and theories whose end result is to give pain a chronic and more powerful role in our lives.","brand":"WoB","offers":[{"title":"- \/ - \/ -","offer_id":51387738652945,"sku":"","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":51387739341073,"sku":"NIN9788419248695","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/841924869X.jpg?v=1751286013"},{"product_id":"tu-cuerpo-habla-your-body-speaks-to-you-book-arturo-goicoechea-9788419820556","title":"Tu cuerpo habla \/ Your Body Speaks to You","description":"\u003cb\u003eMitos, sesgos y falacias sobre la autopercepción de la salud y de la enfermedad\u003c\/b\u003e\u003cbr\u003e \u003cbr\u003e En este nuevo libro, el doctor Goicoechea --neurólogo reconocido y experto en neurobiología del dolor-- nos ofrece la explicación de por qué podemos sentirnos enfermos, aunque estemos realmente sanos, según el dictamen de los especialistas.\u003cbr\u003e \u003cbr\u003e Percibimos el cuerpo que creemos tener. El organismo se autoorganiza y se adapta al entorno en el que le toca vivir. A golpe de error-ensayo-error, aprende a atribuir un valor positivo o negativo a cada acción en cada escenario y va tejiendo, de forma inconsciente, un relato que se proyecta en la pantalla de la conciencia como una película. Vivimos con la convicción de que esa película refleja directamente la realidad, externa e interna. Sin embargo, lo que recibimos en esa pantalla no siempre se ajusta a lo que en efecto sucede. Un cuerpo sano puede aparecer en el relato como enfermo. Es una película de ficción, pero para el padeciente (el espectador) revela una realidad interna, que no puede ver con sus propios ojos.\u003cbr\u003e \u003cbr\u003e \u003cb\u003eENGLISH DESCRIPTION\u003c\/b\u003e\u003cbr\u003e \u003cbr\u003e \u003cb\u003eMyths, biases, fallacies about self-perception of health and sickness.\u003c\/b\u003e\u003cbr\u003e \u003cbr\u003e In this new book, doctor Goicoechea, renowned neurologist and expert in the neurobiology of pain, offers explanations as to why we can feel sick, even though we are actually healthy, according to an specialist's opinion.\u003cbr\u003e \u003cbr\u003e We perceive the body we think we have. The organism self-organizes and adapts to the environment it happens to live in. By trial-error-trial, it learns to assign a positive or negative value to each action in every scenario, and it unconsciously weaves a tale that projects in the screen of our consciousness as a movie. We exist convinced that this movie directly reflects reality, both external and internal. However, what we receive through this screen doesn't always fit what is actually happening. A healthy body can appear sick in this plot. It is a fiction movie, but to the sufferer (the spectator), it reveals an internal reality that they can't see with their own eyes.","brand":"WoB","offers":[{"title":"- \/ - \/ INTERNAL","offer_id":52499377914129,"sku":null,"price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":52499378209041,"sku":"NIN9788419820556","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9788419820556.jpg?v=1782887679"},{"product_id":"sapiens-ma-non-troppo-book-arturo-goicoechea-9798574271315","title":"SAPIENS, ma non troppo","description":null,"brand":"WoB","offers":[{"title":"US \/ NEW \/ INGRAM","offer_id":53662466375953,"sku":"NIN9798574271315","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9798574271315.jpg?v=1781444945"},{"product_id":"migrana-una-pesadilla-cerebral-book-arturo-goicoechea-9798605105855","title":"MIGRAÑA, una pesadilla cerebral","description":null,"brand":"WoB","offers":[{"title":"US \/ NEW \/ INGRAM","offer_id":53662624940305,"sku":"NIN9798605105855","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9798605105855.jpg?v=1781445952"}],"url":"https:\/\/www.worldofbooks.com\/collections\/author-books-by-arturo-goicoechea.oembed","provider":"World of Books ","version":"1.0","type":"link"}