{"title":"Christopher Chabris","description":null,"products":[{"product_id":"invisible-gorilla-book-christopher-chabris-9780007317318","title":"The Invisible Gorilla","description":"If a gorilla walked out into the middle of a basketball pitch, youd notice it. Wouldnt you? If a serious violent crime took place just next to you, youd remember it, right? 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Two renowned psychologists explain how and why our intuitions lead us astray, \"[spinning] the plain world [we] know into a wonderment of surprising new insights\" (\u003ci\u003eTime\u003c\/i\u003e).\u003c\/b\u003e\u003cbr\u003e \u003cb\u003e \u003c\/b\u003e\u003cbr\u003e \u003cb\u003e\"A must-read for anyone who wants to better understand how the mind works.\"--Associated Press \u003c\/b\u003e\u003cbr\u003e  \u003cbr\u003e In \u003ci\u003eThe Invisible Gorilla,\u003c\/i\u003e Christopher Chabris and Daniel Simons, creators of one of psychology's most famous experiments, use remarkable stories and counterintuitive scientific findings to demonstrate an important truth: We think we see ourselves and the world as they really are, but we're actually missing a whole lot.\u003cbr\u003e  \u003cbr\u003e Chabris and Simons combine the work of other researchers with their own findings on attention, perception, memory, and reasoning to reveal how faulty intuitions can lead us to make shocking, costly--even life-threatening--mistakes. In the process, they explain:\u003cbr\u003e  \u003cbr\u003e * Why a company would spend billions to launch a product that its own analysts know will fail\u003cbr\u003e * Why award-winning movies are full of editing mistakes\u003cbr\u003e * What criminals have in common with chess masters\u003cbr\u003e * Why measles and other childhood diseases are making a comeback\u003cbr\u003e * Why money managers could learn a lot from weather forecasters\u003cbr\u003e \u003cbr\u003e \u003ci\u003eThe Invisible Gorilla\u003c\/i\u003e reveals the myriad ways that our intuitions can deceive us, but it's much more than a catalog of human failings. Chabris and Simons explain why we succumb to these everyday illusions and what we can do to inoculate ourselves against their effects. Ultimately, the book provides a kind of x-ray vision into our own minds, making it possible to pierce the veil of illusions that clouds our thoughts and to think clearly for perhaps the first time.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49526857793809,"sku":"GOR009947938","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ WELL_READ \/ SBYB","offer_id":49763733831953,"sku":"CIN0307459667A","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ GOOD \/ SBYB","offer_id":49788547563793,"sku":"CIN0307459667G","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":49937207591185,"sku":"CIN0307459667VG","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ NEW \/ INGRAM","offer_id":51000745525521,"sku":"NIN9780307459664","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ WELL_READ \/ INTERNAL","offer_id":52783964225809,"sku":"GOR014620695","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ LIKE_NEW \/ SBYB","offer_id":53175437197585,"sku":"CIN0307459667LN","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ GOOD \/ INTERNAL","offer_id":53448830288145,"sku":"GOR008980330","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0307459667.jpg?v=1750909124"},{"product_id":"invisible-gorilla-book-christopher-chabris-9780007317295","title":"The Invisible Gorilla","description":"If a gorilla walked out into the middle of a basketball pitch, you’d notice it. Wouldn’t you? If a serious violent crime took place just next to you, you’d remember it, right? The Invisible Gorilla is a fascinating look at the unbelievable, yet routine tricks that your brain plays on you.             In an award-winning and groundbreaking study, psychologists Christopher Chabris and Daniel Simons asked volunteers to watch a 60-second film of a group of students playing basketball and told them to count the number of passes made. About halfway through, a woman dressed head to toe in a gorilla outfit slowly moved to centre screen, beat her chest at the camera, and casually strolled away. Unbelievably, almost half of the volunteers missed the gorilla.             As this astonishing and utterly unique new book demonstrates, exactly the same kind of mental illusion that causes people to miss the gorilla can also explain why many other things, including why:               honest eyewitness testimony can convict innocent defendants expert money managers suddenly lose billions Homer Simpson has much to teach you about clear thinking             Insightful, witty, and fascinating, The Invisible Gorilla closely examines the false impressions that most profoundly influence our lives and gives practical advice on how we can minimize their negative impact.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49532602581265,"sku":"GOR002652892","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ WELL_READ \/ INTERNAL","offer_id":53067920343313,"sku":"GOR002642783","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ GOOD \/ INTERNAL","offer_id":53149830545681,"sku":"GOR002992688","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0007317298.jpg?v=1750875429"},{"product_id":"invisible-gorilla-book-christopher-chabris-9780307459657","title":"The Invisible Gorilla","description":"Reading this book will make you \u003ci\u003eless\u003c\/i\u003e sure of yourself--and that's a good thing. In \u003ci\u003eThe Invisible Gorilla, \u003c\/i\u003e Christopher Chabris and Daniel Simons, creators of one of psychology's most famous experiments, use remarkable stories and counterintuitive scientific findings to demonstrate an important truth: \u003ci\u003eOur minds don't work the way we think they do.\u003c\/i\u003e We think we see ourselves and the world as they really are, but we're actually missing a whole lot. \u003cp\u003e\u003c\/p\u003eChabris and Simons combine the work of other researchers with their own findings on attention, perception, memory, and reasoning to reveal how faulty intuitions often get us into trouble. In the process, they explain: \u003cp\u003e\u003c\/p\u003e- Why a company would spend billions to launch a product that its own analysts know will fail\u003cbr\u003e- How a police officer could run right past a brutal assault without seeing it\u003cbr\u003e- Why award-winning movies are full of editing mistakes\u003cbr\u003e- What criminals have in common with chess masters\u003cbr\u003e- Why measles and other childhood diseases are making a comeback\u003cbr\u003e- Why money managers could learn a lot from weather forecasters \u003cp\u003e\u003c\/p\u003eAgain and again, we think we experience and understand the world as it is, but our thoughts are beset by everyday illusions. We write traffic laws and build criminal cases on the assumption that people will notice when something unusual happens right in front of them. We're sure we know where we were on 9\/11, falsely believing that vivid memories are seared into our minds with perfect fidelity. And as a society, we spend billions on devices to train our brains because we're continually tempted by the lure of quick fixes and effortless self-improvement. \u003cp\u003e\u003c\/p\u003e\u003ci\u003eThe Invisible Gorilla\u003c\/i\u003e reveals the myriad ways that our intuitions can deceive us, but it's much more than a catalog of human failings. Chabris and Simons explain why we succumb to these everyday illusions and what we can do to inoculate ourselves against their effects. Ultimately, the book provides a kind of x-ray vision into our own minds, making it possible to pierce the veil of illusions that clouds our thoughts and to think clearly for perhaps the first time.\u003cbr\u003e \u003cp\u003e\u003c\/p\u003e\u003ci\u003eFrom the Hardcover edition.\u003c\/i\u003e","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49532966732049,"sku":"GOR004808374","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ GOOD \/ SBYB","offer_id":49676678725905,"sku":"CIN0307459659G","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":50270365057297,"sku":"CIN0307459659VG","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ WELL_READ \/ SBYB","offer_id":52103262470417,"sku":"CIN0307459659A","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0307459659.jpg?v=1751291252"},{"product_id":"invisible-gorilla-book-christopher-chabris-9780007317301","title":"The Invisible Gorilla","description":"If a gorilla walked out into the middle of a basketball pitch, you’d notice it. 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