{"title":"Chuck Underwood","description":null,"products":[{"product_id":"generational-imperative-book-chuck-underwood-9780979574504","title":"The Generational Imperative","description":"This is the comprehensive presentation of generational dynamics in America, from the nation's leading presenter of this topic. It is designed to help businesses and families to understand the powerful influence of generational values and generational attitudes upon Americans' day-to-day and lifelong decisions in the workplace, marketplace, and living room. The Silent Generation. Baby Boomers. GenerationX. And the Millennials. And with an opening tribute to the remarkable G. I. Generation. This is an unforgettable stroll down Memory Lane: the formative years of each generation; the core values that were molded from the unique times and teachings that each generation absorbed in their youth; their adulthood passages; current lifestage; and, future. This book provides specific, bottom-line tips and tactics and guidelines to help businesses to effectively deal with each generation of employees and customers. And it helps parents, children, grandparents, and grandchildren to understand each other in the living room.","brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":50002403361041,"sku":"CIN0979574501G","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ WELL_READ \/ SBYB","offer_id":50375038861585,"sku":"CIN0979574501A","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ NEW \/ INGRAM","offer_id":51010158723345,"sku":"NIN9780979574504","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":52105871786257,"sku":"CIN0979574501VG","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0979574501.jpg?v=1750749271"},{"product_id":"america-s-generations-book-chuck-underwood-9781523357871","title":"America's Generations","description":"\u003cp\u003eThis is\u0026gt;\u003ci\u003ethe\u003c\/i\u003e comprehensive presentation - the bible - of generational dynamics and business strategies, presented by one of the few pioneers who created and then popularized the field of generational study. It is a life-altering story that will place a new filter in your brain, through which you will run your interactions with other people for the rest of your life. It covers the Millennial, Gen X, Boomer, and Silent generations: the unique formative years' times and teachings that molded the unique and powerful Core Values of each generation; their adulthood passage, thus far; how parents and children can better understand each other; and for business, how to deal with each generation: as employees in the workplace, as consumers in the marketplace, patients in healthcare, and in classrooms, houses of worship, politics, and more.\u003c\/p\u003e \u003cp\u003eAnd the final, stunning chapter-which is the actual script of the spellbinding keynote speech that audiences coast to coast request of author Chuck Underwood-calls to action the generation that is now leading the nation and provides a pathway for them to clean up the mess that the top of America has become.\u003c\/p\u003e This book updates, expands, and replaces Mr. Underwood's prior book entitled THE GENERATIONAL IMPERATIVE, which was published in 2007.","brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":50094542618897,"sku":"CIN1523357878G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":50603832672529,"sku":"CIN1523357878VG","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":52750414577937,"sku":"NIN9781523357871","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1523357878.jpg?v=1751149994"},{"product_id":"america-s-generations-in-the-workplace-marketplace-and-living-room-book-chuck-underwood-9780979574511","title":"America's Generations in the Workplace, Marketplace, and Living Room","description":null,"brand":"WoB","offers":[{"title":"- \/ - \/ -","offer_id":51010218524945,"sku":"","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":51010222063889,"sku":"NIN9780979574511","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":51694288109841,"sku":"CIN097957451XVG","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ GOOD \/ SBYB","offer_id":53163293212945,"sku":"CIN097957451XG","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/097957451X.jpg?v=1751109728"}],"url":"https:\/\/www.worldofbooks.com\/collections\/author-books-by-chuck-underwood.oembed","provider":"World of Books ","version":"1.0","type":"link"}