{"title":"David H Freedman","description":"\u003cp\u003eDelve into the thought-provoking works of David H. Freedman, exploring the cutting edge of science, technology, and their impact on society. Perfect for inquisitive minds seeking compelling non-fiction.\u003c\/p\u003e","products":[{"product_id":"wrong-book-david-h-freedman-9780316023788","title":"Wrong","description":"Our investments are devastated, obesity is epidemic, test scores are in decline, blue-chip companies circle the drain, and popular medications turn out to be ineffective and even dangerous. What happened? Didn't we listen to the scientists, economists and other experts who promised us that if we followed their advice all would be well? Actually, those experts are a big reason we're in this mess. And, according to acclaimed business and science writer David H. Freedman, such expert counsel usually turns out to be wrong -- often wildly so. Wrong reveals the dangerously distorted ways experts come up with their advice, and why the most heavily flawed conclusions end up getting the most attention-all the more so in the online era. But there's hope: Wrong spells out the means by which every individual and organization can do a better job of unearthing the crucial bits of right within a vast avalanche of misleading pronouncements.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49539343876369,"sku":"GOR008622384","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ GOOD \/ SBYB","offer_id":50349396459793,"sku":"CIN0316023787G","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ NEW \/ INGRAM","offer_id":52482580513041,"sku":"NLS9780316023788","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":52723450249489,"sku":"CIN0316023787VG","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":52734896996625,"sku":"NIN9780316023788","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0316023787.jpg?v=1751357263"},{"product_id":"at-large-book-david-h-freedman-9780684824642","title":"At Large","description":"AT LARGE is the astonishing, never-before-revealed tale of perhaps the biggest and certainly the most disturbing computer breach of security to date, with ominous indications of the frightening vulnerability of the global on-line network","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49618205770001,"sku":"GOR005558599","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ GOOD \/ SBYB","offer_id":50359805018385,"sku":"CIN0684824647G","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ WELL_READ \/ SBYB","offer_id":51322867646737,"sku":"CIN0684824647A","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":51328366313745,"sku":"CIN0684824647VG","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0684824647.jpg?v=1751393541"},{"product_id":"corps-business-book-david-h-freedman-9780066619781","title":"Corps Business","description":"\u003cp\u003eWhat's the best-run enterprise in the world? It just may be the Marine Corps.\u003c\/p\u003e \u003cp\u003eFar from being the hidebound, autocratic entity that most people imagine, the Corps has created a stunningly nimble, almost freewheelingly adaptive organization. The result: Though often faced with extraordinarily dynamic and complex challenges, the Marines get the job done every time.\u003c\/p\u003e \u003cp\u003eTheir secret? Don't think boot camp. Instead, the Marines have refined a wide-ranging system of management practices that have undergone continuous evolution under the most demanding conditions conceivable. Armed with these straightforward principles, any organization can achieve the high-impact responsiveness demanded by today's ultra-competitive, fast-changing business environments.\u003c\/p\u003e \u003cp\u003eIn Corps Business, author David H. Freedman brings these principles--and their application to the business world--to light in clear, fascinating form. Freedman brings you along to observe, firsthand the high-speed Marine environment, where you'll take part in urban combat practice maneuvers, sit in on mission planning sessions, spend time on a \"floating invasion party,\" and participate in a live-fire combat exercise. Along the way, you'll tap the wisdom of scores of Marines from three-star generals to grunts. Here are some examples:\u003c\/p\u003e \u003cp\u003eManaging by end-state--Tell people what needs to be accomplished and why, and leave the details to them.\u003c\/p\u003e \u003cp\u003eThe 70-percent solution--It's better to decide quickly on an imperfect plan than to spend time considering every angle and roll out a perfect plan when it's too late.\u003c\/p\u003e Authority on demand--While retaining a strong management pyramid, encourage people even at the lowest levels to make any and all decisions necessary to accomplish the mission when management guidance isn't at hand. \u003cp\u003eAnyone facing entrenched or predatory competitors, short time frames, chaotic markets, and obstacles in every direction, has a simple choice: Learn to move fast, change on the fly, and inspire employees--or die. The Marines are here to help.\u003c\/p\u003e \u003cp\u003eWith a foreword by Gen. Charles C. Krulak, Thirty-first Commandant of the United States Marine Corps.\u003c\/p\u003e","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":50162652545297,"sku":"GOR006700194","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ GOOD \/ SBYB","offer_id":50343439630609,"sku":"CIN0066619785G","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ WELL_READ \/ SBYB","offer_id":52997695635729,"sku":"CIN0066619785A","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":53027506553105,"sku":"CIN0066619785VG","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0066619785.jpg?v=1751442042"},{"product_id":"corps-business-book-david-h-freedman-9780066619798","title":"Corps Business","description":"\u003cp\u003eFast. Motivated. Hard-hitting.\u003c\/p\u003e \u003cp\u003eThat's what every business wants to be. And that's why the U.S. Marines excel in every mission American throws at them, no matter how tough the odds. In Corps Business, journalist David H. Freeman identifies the Marine's simple but devastatingly effective principles for managing people and resources -- and ultimately winning. Freedman discusses such techniques as \"the rule of three,\" \"managing by end state,\" and the \"70% solution,\" to show how they can be applied to business solutions.\u003c\/p\u003e","brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":50177093009681,"sku":"CIN0066619793G","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ WELL_READ \/ SBYB","offer_id":50343461650705,"sku":"CIN0066619793A","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":50736429039889,"sku":"GOR004450096","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":50999277060369,"sku":"NIN9780066619798","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":52909582778641,"sku":"CIN0066619793VG","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0066619793.jpg?v=1750973514"},{"product_id":"wrong-book-david-h-freedman-9780316093293","title":"Wrong","description":"Our investments are devastated, obesity is epidemic, blue-chip companies circle the drain, and popular medications turn out to be ineffective and even dangerous. 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Brainmakers is an eye-opening, mind-expanding, and mind-blowing journey through laboratories engaged in cutting-edge research into neuro-science and robotics. Inside, you'll discover: \u003c\/p\u003e\u003cp\u003eMIT's Attila, a 3.6-pound, six-legged robot that learns as it interacts with its surroundings. \u003c\/p\u003e\u003cp\u003eJapan's efforts to grow brain cells on chips and construct a wiring diagram of the human brain \u003c\/p\u003e\u003cp\u003eUCLA's robot farm, where robots will be bred for intelligence. \u003c\/p\u003e\u003cp\u003eIn exciting yet accessible detail, Freedman shows how this research has moved into a new realm that transcends computer science, combining neuroscience, mircobiology, evolutionary biology, and zoology. Modeled after natural rather than artificial intelligence, thinking machines may soon develop powers that rival-- or exceed-- those of the human brain.\u003c\/p\u003e","brand":"WoB","offers":[{"title":"US \/ NEW \/ INGRAM","offer_id":53362522587409,"sku":"NIN9780671510558","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9780671510558.jpg?v=1774991037"}],"url":"https:\/\/www.worldofbooks.com\/collections\/author-books-by-david-h-freedman.oembed","provider":"World of Books ","version":"1.0","type":"link"}