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It shows you how to:  - create a bid writing strategy that plays to your organisation's strengths - increase your success rate by focusing on bids you are more likely to win - avoid at the outset bidding for contracts you don't want to win - embed robust bid writing management systems that deliver results time after time - ensure you follow the three golden rules for bid writing success  Based on extensive research, How To Write Bids That Win Business explains what bid evaluators are really looking for, by deconstructing the questions asked and explaining how to answer them to achieve top scores. Parts I to III guide you through the complete bid creation process, providing the tips, techniques and tactics for maximising your effectiveness at the shortlister interview. In Part IV the book examines the forces shaping the future of bid writing, and outlines the three key factors for success in the years to come.  Co-authors Martyn Curley and Stephen Oldbury, co-founders of Bidwriting.com, have advised many UK business-to-business organisations across 35 commercial sectors. David Molian was for many years Director of Cranfield School of Management's renowned Business Growth Programme and has consulted for numerous companies on developing their brands and growing their businesses. He is a Criticaleye Thought Leader and remains a visiting Fellow at Cranfield.  If you are looking to take your organisation's bidding performance to the next level, improving profitability and morale throughout the business, How To Write Bids That Win Business is the book you need.","brand":"WoB","offers":[{"title":"GB \/ LIKE_NEW \/ INTERNAL","offer_id":49529383059729,"sku":"GOR012277279","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49532880552209,"sku":"GOR012827013","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ GOOD \/ SBYB","offer_id":50363880472849,"sku":"CIN0857196537G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ NEW \/ INGRAM","offer_id":51008778797329,"sku":"NIN9780857196538","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":53246710710545,"sku":"CIN0857196537VG","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0857196537.jpg?v=1750915485"},{"product_id":"scale-up-and-build-your-business-book-david-molian-9781032531571","title":"Scale-up and Build Your Business","description":"How do business founders not only start a business but ensure sustainable growth for the future? This book provides the tools and understanding that enable successful business growth at the scale-up stage.  Scale-up and Build Your Business distils the author’s two decades of working with high-growth, high-performing independently owned and managed businesses, including Cobra Beer, Hotel Chocolat, Belvoir Cordials, Thatcher’s Cider, Pacific Direct and Go Ape. Over many years David Molian and his colleagues have identified both the drivers that accelerate growth and the blockers that prevent it. Through case histories, industry analyses and numerous examples this book details five key challenges faced by ambitious entrepreneurs, and documents how they overcome them. For each key challenge, this book describes the accelerators and bear traps which will help or hinder the journey to successful growth and the creation of long-term, sustainable, independent value that translates into successful exit.  The lessons within this book will be invaluable for policymakers, advisors and ambitious business founders who want to turn a start-up into a successful and sustainable company. In a period marked by uncertainty and economic stagnation, this guide is more vital than ever.","brand":"WoB","offers":[{"title":"GB \/ LIKE_NEW \/ INTERNAL","offer_id":50555475755281,"sku":"GOR013997415","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":50555485683985,"sku":"GOR013997516","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":51017859432721,"sku":"NIN9781032531571","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ NEW \/ INGRAM","offer_id":52597465481489,"sku":"NLS9781032531571","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1032531576.jpg?v=1751143350"}],"url":"https:\/\/www.worldofbooks.com\/collections\/author-books-by-david-molian.oembed","provider":"World of Books ","version":"1.0","type":"link"}