{"title":"David Taber","description":null,"products":[{"product_id":"salesforce-com-secrets-of-success-book-david-taber-9780133517392","title":"Salesforce.com Secrets of Success","description":"New Tools and Best Practices for Driving More Sales and Profits with Salesforce.com   From Chatter to the Service Cloud, Salesforce.com now offers unprecedented opportunities to supercharge business performance. But most SFDC customers won't achieve that potential. Salesforce.com® Secrets of Success, Second Edition, is the one guide that will help you transform these opportunities into profit.   Drawing on his personal experience with more than a hundred deployments, David Taber guides you through every aspect of Salesforce.com planning, implementation, and management. Building on a first edition that earned rave reviews, Taber focuses on the most valuable innovations in Salesforce.com’s most recent releases.   Reflecting all that’s been learned about making Salesforce.com work, Taber offers results-focused best practices for sales, marketing, customer service, finance, legal, IT, and beyond. You’ll find indispensable new insights into accelerating user adoption, achieving stronger operational results, and overcoming today’s key obstacles to maximizing the value of Salesforce.com.   New coverage in this revised edition includes      Using the Service Cloud to cut costs, accelerate time to revenue, improve agility, and maximize customer lifetime value  Leveraging tablets and smartphones to build your CRM strategy  Identifying prospects and delighting customers through Salesforce.com’s Social CRM capabilities  Promoting more effective internal and external collaboration with Chatter  Identifying best practices for going “all Cloud”—and managing the attendant risks  Establishing realistic “hard” and “soft” metrics for everything from productivity and profitability to social CRM performance  Discovering today’s most valuable third-party AppExchange products   Together with its companion website (SFDC-secrets.com), this new edition offers updated questionnaires, worksheets, templates, checklists, and other resources for every executive, team member, developer, and stakeholder.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49570724282641,"sku":"GOR007587210","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ GOOD \/ SBYB","offer_id":50344414216465,"sku":"CIN013351739XG","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/013351739X.jpg?v=1750940529"},{"product_id":"salesforce-com-secrets-of-success-book-david-taber-9780137140763","title":"Salesforce.com Secrets of Success","description":"Drive Better Productivity and Increase Saleswith Salesforce.com–Starting Now     Discover Real-World Best Practices—Without Paying Expensive Consultants     You’re investing in Salesforce.com for one reason: to drive major performance improvements across your entire organization. Salesforce.com® Secrets of Success will help you do just that. Drawing on his experience with dozens of deployments, author David Taber offers expert guidance on every aspect of Salesforce.com deployment, with results-focused best practices for every area of the organization touched by Salesforce.com, including sales, marketing, customer service, finance, legal, and IT. This is information you’d otherwise have to pay a consultant $300\/hour to get...information you won’t find in any other book!  Taber walks you through developing a comprehensive and effective implementation strategy, followed by tactics and specifics to overcome every challenge you face, including internal politics. Through this book and its companion Web site, www.SFDC-secrets.com, Taber provides questionnaires, step-by-step guides, and extensive resources–all part of the Revenue Overdrive™ system that gives your organization maximum results from Salesforce.com.    Achieve higher end-customer satisfaction and dramatic sales productivity gains Use the SFA Maturity Model™ to assess readiness, fill gaps, and gain early, deep user adoption Overcome “people, product, and process” pitfalls that can limit the value of Salesforce.com Learn which tools, add-ons, features, and extensions are right for your implementation  This book’s start-to-finish roadmap for success can be used by companies of all sizes in all industries–with specific chapters for executives, team leaders, implementation team members, developers, and users throughout the business.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49653480751377,"sku":"GOR006770318","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ WELL_READ \/ SBYB","offer_id":50345196388625,"sku":"CIN0137140762A","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":51423667486993,"sku":"CIN0137140762VG","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ GOOD \/ SBYB","offer_id":52499233210641,"sku":"CIN0137140762G","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0137140762.jpg?v=1751355557"}],"url":"https:\/\/www.worldofbooks.com\/collections\/author-books-by-david-taber.oembed","provider":"World of Books ","version":"1.0","type":"link"}