{"title":"Edward Charles Featherstone","description":null,"products":[{"product_id":"rude-beginning-book-edward-charles-featherstone-9781738473212","title":"The Rude Beginning","description":"\u003cp\u003eThe concept of hybrid warfare is as old as warfare itself. However, it has re-emerged with an expanded scope in the twenty-first century. The purpose of the entire campaign is to break the will of the people and win the war without fighting. The modus operandi of the planning and execution of today's hybrid warfare, particularly against unequal military powers (UMPs), is very similar to the precepts of the Chinese sage, Sun Tzu, who prophesied of winning the war without fighting. An analysis of Sun Tzu's\u0026gt;\u003ci\u003eThe Art of War\u0026gt;\u003c\/i\u003ereveals that he was a proponent of expanding state's influence without the use of force. Inspired by Sun Tzu's precepts, this author is proposing that states may acquire power for the promotion of peace within and peace without, as opposed to classical realism which insists on power and security. The sustained period of peace would enable the state to concentrate on economic development and societal progress. The same would help the state in perception management and project its soft power among the comity of nations. Such a state would then have the capacity to help develop other regional countries to expand its area of influence. However, the states that use their hard power to subdue other nations not only violate Sun Tzu's dicta; but also end up spending huge resources, cause total destruction of the target state, and yet are unable to maintain a sustained occupation in contemporary international system.\u003c\/p\u003e \u003cp\u003eIn view of the continued relevance, this author attempts to rediscover Sun Tzu's precepts from\u0026gt;\u003ci\u003eThe Art of War\u0026gt;\u003c\/i\u003eand its application in today's hybrid warfare, deploying deductive reasoning, and qualitative analysis of contemporary wars and conflicts.\u003c\/p\u003e","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49504080036113,"sku":"GOR013698860","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ LIKE_NEW \/ INTERNAL","offer_id":49580598034705,"sku":"GOR013726132","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ GOOD \/ INTERNAL","offer_id":53615992701201,"sku":"GOR014982936","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/173847321X.jpg?v=1751419969"},{"product_id":"rude-beginning-book-edward-charles-featherstone-9781738473205","title":"The Rude Beginning","description":"\u003cp\u003eThe concept of hybrid warfare is as old as warfare itself. 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The same would help the state in perception management and project its soft power among the comity of nations. Such a state would then have the capacity to help develop other regional countries to expand its area of influence. However, the states that use their hard power to subdue other nations not only violate Sun Tzu's dicta; but also end up spending huge resources, cause total destruction of the target state, and yet are unable to maintain a sustained occupation in contemporary international system.\u003c\/p\u003e \u003cp\u003eIn view of the continued relevance, this author attempts to rediscover Sun Tzu's precepts from\u0026gt;\u003ci\u003eThe Art of War\u0026gt;\u003c\/i\u003eand its application in today's hybrid warfare, deploying deductive reasoning, and qualitative analysis of contemporary wars and conflicts.\u003c\/p\u003e","brand":"WoB","offers":[{"title":"- \/ - \/ -","offer_id":50662792757521,"sku":"","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":50662793314577,"sku":"GOR014028673","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1738473201.jpg?v=1750962391"},{"product_id":"my-rude-awakening-book-edward-charles-featherstone-9781917111034","title":"My Rude Awakening","description":null,"brand":"WoB","offers":[{"title":"- \/ - \/ -","offer_id":50896696770833,"sku":"","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ LIKE_NEW \/ INTERNAL","offer_id":50896697032977,"sku":"GOR014112044","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":52109868564753,"sku":"GOR013977540","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1917111037.jpg?v=1751455417"},{"product_id":"my-rude-awakening-censored-book-edward-charles-featherstone-9781917111072","title":"My Rude Awakening CENSORED","description":null,"brand":"WoB","offers":[{"title":"- \/ - \/ INTERNAL","offer_id":52496840818961,"sku":null,"price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":52496841015569,"sku":"GOR014539332","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9781917111072.jpg?v=1760047275"},{"product_id":"my-rude-awakening-young-adult-book-edward-charles-featherstone-9781917111102","title":"My Rude Awakening YOUNG ADULT","description":"\u003cp\u003eAn extraordinary memoir of Edward Charles Featherstone-Englishman, Businessman, Polo Player and Combat Pilot-My Rude Awakening reveals an astonishing account of life lived with purpose and intensity.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eFrom going away to boarding school at an early age to try and overcome dyslexia, to the lush green Berkshire's polo fields, through the ardours of military helicopter training and the white heat of flying combat missions in the Middle East, Charles's journey is a riveting tale of privilege, peril and profound personal transformation.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eRaised amidst the traditions of English upper-class society, shy and inexperienced Charles discovers love when he meets his first girlfriend. 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