{"title":"Frances Caballo","description":null,"products":[{"product_id":"social-media-just-for-writers-book-frances-caballo-9780985559267","title":"Social Media Just for Writers","description":"You wrote your book and sold copies to family members, friends, and colleagues in the writing world. But you have goals that extend beyond a few dozen copies sold. Right? You want your book to soar and reach thousands, if not millions, of readers. \u003cbr\u003e But how do you \u003cb\u003eachieve your dream of selling books around the world\u003c\/b\u003e? \u003cbr\u003e With social media, you can build your platform and reach readers in locales you never imaged possible before. In this book, you'll learn how to: \u003cul\u003e \u003cli\u003eCreate a \u003cb\u003eFacebook fan page\u003c\/b\u003e and actively engage with your readers.\u003c\/li\u003e \u003cli\u003eOptimize your \u003cb\u003eLinkedIn\u003c\/b\u003e profile. \u003c\/li\u003e \u003cli\u003eTackle \u003cb\u003eInstagram, Tumblr, and Snapchat\u003c\/b\u003e. \u003c\/li\u003e \u003cli\u003eBuild and optimize \u003cb\u003ePinterest\u003c\/b\u003e pinboards for SEO to maximize exposure of your books and blog. \u003c\/li\u003e \u003cli\u003eImprove your \u003cb\u003eblogging\u003c\/b\u003e. \u003c\/li\u003e \u003cli\u003eExcel on Twitter. \u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eCreate images\u003c\/b\u003e for your blog and social media posts. \u003c\/li\u003e \u003c\/ul\u003e \u003cbr\u003e \u003ci\u003eSocial Media Just for Writers provides a gold mine of marketing nuggets specifically for writers considering using social media to promote their books - and every writer SHOULD use social media to promote their books. I found several tips and tricks that I didn't know about that I'll be using myself. Frances knows her stuff.\u003c\/i\u003e - Scott Brown, author, Social Information: Gaining Competitive and Business Advantage Using Social Media Tools \u003cbr\u003e \u003ci\u003eIf you take this book, and go through it step by step, you will be a social media marketing pro in no time  That is exactly what I am doing  Don't be overwhelmed by this crucial aspect of your marketing plan. Social media is here to stay, and Frances Caballo's Social Media Just for Writers should be your companion at the computer.\u003c\/i\u003e - Arlene Miller, author, Best Little Grammar Book Ever  and The Best Grammar Workbook Ever","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49571772858641,"sku":"GOR009924868","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ WELL_READ \/ INTERNAL","offer_id":49664126648593,"sku":"GOR013745977","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":50072912625937,"sku":"CIN0985559268VG","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0985559268.jpg?v=1750851912"},{"product_id":"social-media-just-for-writers-book-frances-caballo-9781480030824","title":"Social Media Just for Writers","description":"You wrote your book and sold copies to family members, friends, and colleagues. Now you want to reach readers around the state, across the country, or on the other side of the world. But how? With social media, you can build your platform and reach markets you never imagined possible before. In this book you will learn how to: create your Facebook fan page and initiate active engagement with your readers, use a myriad of Twitter applications to help you economize your time while expanding your tribe, optimize your LinkedIn profile with keywords, tackle Google+ with renewed confidence, build Pinterest pinboards and use them to promote your books and blog, and round out your online strategies with offline marketing techniques.","brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":49800638300433,"sku":"CIN1480030821G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ LIKE_NEW \/ SBYB","offer_id":49802251829521,"sku":"CIN1480030821LN","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":50384295821585,"sku":"CIN1480030821VG","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1480030821.jpg?v=1751405554"}],"url":"https:\/\/www.worldofbooks.com\/collections\/author-books-by-frances-caballo.oembed","provider":"World of Books ","version":"1.0","type":"link"}