{"title":"Frank Kardes","description":null,"products":[{"product_id":"consumer-behavior-book-frank-kardes-9780538745406","title":"Consumer Behavior","description":"The Making of Modern Law: U.S. Supreme Court Records and Briefs, 1832-1978 contains the world's most comprehensive collection of records and briefs brought before the nation's highest court by leading legal practitioners - many who later became judges and associates of the court. It includes transcripts, applications for review, motions, petitions, supplements and other official papers of the most-studied and talked-about cases, including many that resulted in landmark decisions. This collection serves the needs of students and researchers in American legal history, politics, society and government, as well as practicing attorneys. This book contains copies of all known US Supreme Court filings related to this case including any transcripts of record, briefs, petitions, motions, jurisdictional statements, and memorandum filed. This book does not contain the Court's opinion. The below data was compiled from various identification fields in the bibliographic record of this title. This data is provided as an additional tool in helping ensure edition identification: \u003cbr\u003eUnion Leader Corp v. Chagnon\u003cbr\u003ePetition \/ HENRY M FULER \/ 1961 \/ 744 \/ 369 U.S. 830 \/ 82 S.Ct. 846 \/ 7 L.Ed.2d 795 \/ 2-23-1962 \u003cbr\u003e","brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":49758808604945,"sku":"CIN0538745401G","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0538745401.jpg?v=1750740920"},{"product_id":"handbook-of-research-methods-in-consumer-psychology-book-frank-kardes-9780815352983","title":"Handbook of Research Methods in Consumer Psychology","description":"What impact can various research methods have on consumer psychology? How can they help us understand the workings of the consumer mind? And how can the field of consumer psychology best utilize these methods? In the Handbook of Research Methods in Consumer Psychology, leading consumer psychologists summarize key aspects of the research process and explain how different methods enrich understanding of how consumers process information to form judgments and opinions and to make consumption-related decisions.   Kardes, Herr, and Schwarz provide an in-depth analysis of the scientific research methods needed to understand consumption-related judgments and decisions. The book is split into five parts, demonstrating the breadth of the volume: classic approaches, contemporary approaches, online research methods, data analysis, and philosophy of science. A variety of leading researchers give insight into a wide range of topics, reflecting both long-standing debate and more recent developments in the field to encourage discussion and the advancement of consumer research.   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