{"title":"Hugh Davidson","description":null,"products":[{"product_id":"committed-enterprise-book-hugh-davidson-9780750661997","title":"The Committed Enterprise","description":"It is easier to describe vision and values than implement them. However this updated paperback edition of The Committed Enterprise shows how to achieve success by understanding the needs of stakeholders and maximising them.   It details the Seven Best Practices for making vision and values work and is based on research with leaders from 125 leading enterprises worldwide. Using a unique format to allow fast track or in-depth reading the book includes hundreds of examples from enterprises as diverse as PepsiCo, Caltech, Tesco, Mayo Clinic, BP, New York Police Department, DuPont, UPS and many others.   The text is essential reading for managers, and students of strategic organisational strategy.","brand":"WoB","offers":[{"title":"GB \/ LIKE_NEW \/ INTERNAL","offer_id":49564424732945,"sku":"GOR011883132","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49624685543697,"sku":"GOR001306987","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ NEW \/ INGRAM","offer_id":52473005244689,"sku":"NLS9780750661997","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0750661992.jpg?v=1750785155"},{"product_id":"even-more-offensive-marketing-book-hugh-davidson-9780146003622","title":"Even More Offensive Marketing","description":null,"brand":"WoB","offers":[{"title":"GB \/ WELL_READ \/ INTERNAL","offer_id":49641280176401,"sku":"GOR001699201","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ GOOD \/ INTERNAL","offer_id":49644437864721,"sku":"GOR001914819","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0146003624.jpg?v=1750694129"},{"product_id":"committed-enterprise-book-hugh-davidson-9780750655408","title":"Committed Enterprise","description":"The Committed Enterprise represents Hugh Davidson's major statement on what makes a sustainable and excellent organization. It is based on over a year of intense fieldwork during which the author interviewed in person the most senior executives in 126 organizations in the US and Europe. It is much easier to describe vision and values than implement them. Vision and values management is in the dark ages compared with that of Marketing, Finance or Operations. It is often derided and all too often just doesn't work. The Committed Enterprise takes a hard approach to this 'soft' topic and describes how to build unstoppable organisations, whether businesses or charities, hospitals or orchestras, by managing vision and values scientifically yet creatively. It shows how to lay the foundations for success by understanding the conflicting needs of stakeholders and uniting them through the right vision and values. These forge uncompromising commitment, and transform organizations, teams and countries. Hugh Davidson details Seven Best Practices for making vision and values work every day, at every level, based on analysis of his interviews with leaders of 125 high calibre enterprises in USA and UK. These include: * Design and timing * Linkage to key success factors * Communicating through action * Embedding via appraisal and rewards * Branding the organization * Rigorous measurement Using a unique fast track \/ scenic route format, the book includes hundreds of examples, quotes and checklists from enterprises as diverse as PepsiCo, Caltech, Tesco, Mayo Clinic, BP, New York Police Department, DuPont, Save the Children, UPS, New York Philharmonic, and many others. The Committed Enterprise brings a new dimension to managing organisations. It is designed for leaders and managers of every kind of enterprise. So buy it, read it, then make it happen!","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49652221640977,"sku":"GOR001249726","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0750655402.jpg?v=1750817507"},{"product_id":"offensive-marketing-book-hugh-davidson-9780750674591","title":"Offensive Marketing","description":"Offensive Marketing is the best source for competitive executives who are serious about strengthening their marketing skills and producing new outcomes. The authors bring the acclaimed POISE (Profitable, Offensive, Integrated, Strategic, Effectively Executed) framework to a North American audience. POISE brings together advances in strategy, innovation, and approach to produce a new level of effectiveness and market results.   Extensively used by companies and individuals worldwide, this freshly adapted book is an essential resource for all marketing students and professionals interested in achievable strategies and profitable marketing.","brand":"WoB","offers":[{"title":"- \/ - \/ -","offer_id":50896331145489,"sku":"","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":50896331473169,"sku":"GOR004639274","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/B007YWFR50.jpg?v=1751394467"},{"product_id":"green-hills-by-the-sea-a-manx-story-book-hugh-davidson-9781240891238","title":"The Green Hills by the Sea. a Manx Story.","description":"Title: The Green Hills by the Sea. A Manx story.Publisher: British Library, Historical Print EditionsThe British Library is the national library of the United Kingdom. It is one of the world's largest research libraries holding over 150 million items in all known languages and formats: books, journals, newspapers, sound recordings, patents, maps, stamps, prints and much more. Its collections include around 14 million books, along with substantial additional collections of manuscripts and historical items dating back as far as 300 BC.The FICTION \u0026amp; PROSE LITERATURE collection includes books from the British Library digitised by Microsoft. The collection provides readers with a perspective of the world from some of the 18th and 19th century's most talented writers. Written for a range of audiences, these works are a treasure for any curious reader looking to see the world through the eyes of ages past. Beyond the main body of works the collection also includes song-books, comedy, and works of satire. ++++The below data was compiled from various identification fields in the bibliographic record of this title. This data is provided as an additional tool in helping to insure edition identification: ++++ British Library Davidson, Hugh Coleman; 1887. 3 vol.; 8 . 012639.f.17.","brand":"WoB","offers":[{"title":"- \/ - \/ -","offer_id":51150381777169,"sku":"","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":51150385119505,"sku":"NIN9781240891238","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1240891237.jpg?v=1751238575"},{"product_id":"green-hills-by-the-sea-a-manx-story-book-hugh-davidson-9781240896905","title":"The Green Hills by the Sea. a Manx Story.","description":"Title: The Green Hills by the Sea. A Manx story.Publisher: British Library, Historical Print EditionsThe British Library is the national library of the United Kingdom. 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