{"title":"Jim Macnamara","description":null,"products":[{"product_id":"organizational-listening-book-jim-macnamara-9781433130526","title":"Organizational Listening","description":"Organizations, which are central in contemporary industrialized and post-industrial societies, including government departments and agencies, corporations, and non-government organizations, claim to want and practice two-way communication, dialogue, and engagement with citizens, customers, employees, and other stakeholders and publics. But do they in reality? Voice – speaking up – is recognized as fundamental for democracy, representation, and social equity. But what if governments, corporations, institutions, and NGOs are not listening? This book reports the findings of a two-year, three-continent study that show that public and private sector organizations devote substantial and sometimes massive resources to construct an ‘architecture of speaking’ through advertising, PR, and other public communication practices, but listen poorly, sporadically, and sometimes not at all. Beyond identifying a ‘crisis of listening’ in modern societies, this landmark study proposes and describes how organizations need to create an architecture of listening to regain trust and re-engage people whose voices are unheard or ignored. It presents a compelling case to show that urgent attention to organizational listening is essential for maintaining healthy democracy, organization legitimacy, business sustainability, and social equity. This research is essential reading for all scholars, students, and practitioners involved in politics; government, corporate, marketing, and organizational communication; public relations; and all those interested in democratic participation, media, and society.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49624671289617,"sku":"GOR011260055","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ NEW \/ INGRAM","offer_id":52691400327441,"sku":"NLS9781433130526","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1433130521.jpg?v=1750955534"},{"product_id":"21st-century-media-r-evolution-book-jim-macnamara-9781433123511","title":"The 21st Century Media (R)evolution","description":"Synthesizes competing theories and disciplinary viewpoints and examines the latest data, including international research from fast-growing markets such as China, to provide a comprehensive, holistic view of the twenty-first century media (r)evolution.","brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":49872286187793,"sku":"CIN1433123517G","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ NEW \/ GARDNERS","offer_id":52085178597649,"sku":"NGR9781433123511","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ NEW \/ INGRAM","offer_id":52691675054353,"sku":"NLS9781433123511","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1433123517.jpg?v=1751084008"},{"product_id":"evaluating-public-communication-book-jim-macnamara-9781138228580","title":"Evaluating Public Communication","description":"Evaluating Public Communication addresses the widely reported lack of rigorous outcome and impact-oriented evaluation in advertising; public relations; corporate, government, political and organizational communication and specialist fields, such as health communication. This transdisciplinary analysis integrates research literature from each of these fields of practice, as well as interviews, content analysis and ethnography, to identify the latest models and approaches.   Chapters feature:  • a review of 30 frameworks and models that inform processes for evaluation in communication, including the latest recommendations of industry bodies, evaluation councils and research institutes in several countries;  • recommendations for standards based on contemporary social science research and industry initiatives, such as the IPR Task Force on Standards and the Coalition for Public Relations Research Standards;  • an assessment of metrics that can inform evaluation, including digital and social media metrics, 10 informal research methods and over 30 formal research methods for evaluating public communication;   • evaluation of public communication campaigns and projects in 12 contemporary case studies.  Evaluating Public Communication provides clear guidance on theory and practice for students, researchers and professionals in PR, advertising and all fields of communication.","brand":"WoB","offers":[{"title":"GB \/ WELL_READ \/ INTERNAL","offer_id":50935944839441,"sku":"GOR014131753","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ NEW \/ GARDNERS","offer_id":51383013736721,"sku":"NGR9781138228580","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":52628690927889,"sku":"CIN1138228583VG","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1138228583.jpg?v=1750823397"},{"product_id":"public-communication-and-public-policy-book-jim-macnamara-9781394265688","title":"Public Communication and Public Policy","description":"An invaluable resource for shaping policies that resonate with the public and benefit democratic practices   Democracy may be widespread, but its vitality is under siege. Public trust in governments and institutions has eroded to critical levels, with many democracies failing to include citizens in meaningful consultation, engagement, and participation.   Public Communication and Public Policy: Reviving Democracy by Recalibrating Public Communication addresses this urgent need, exposing how one-way communication practices perpetuate disengagement and hinder policy effectiveness. Drawing on research across three continents, author Jim Macnamara dissects policy frameworks and government communication guidelines to uncover systemic shortcomings and offer actionable solutions.   Combining critical literature reviews, practitioner interviews, and real-world case studies, Public Communication and Public Policy delivers detailed recommendations to reform public communication—challenging conventional approaches and advocating for recalibrated consultation and citizen participation to rebuild trust and reinvigorate democratic processes.   A timely, solutions-focused analysis of democratic challenges, Public Communication and Public Policy     Analyzes 16 widely used policy models to reveal critical gaps in consultation and engagement practices Provides detailed strategies to enhance public communication, consultation, and stakeholder participation Introduces groundbreaking frameworks such as the IP-IT model of communication Examines key policy failures such as Robodebt (Australia) and Post Office Horizon (UK) Bridges communication theory, public policy studies, and political science   Public Communication and Public Policy: Reviving Democracy by Recalibrating Public Communication is a must-read for academics, students, and professionals in public communication, strategic communication, and public policy. It is particularly relevant for policymakers, advisers, and government communication practitioners aiming to create inclusive, effective, and trust-building policies.","brand":"WoB","offers":[{"title":"- \/ - \/ -","offer_id":51604346667281,"sku":"","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ NEW \/ GARDNERS","offer_id":51604346863889,"sku":"NGR9781394265688","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1394265689.jpg?v=1751986717"},{"product_id":"beyond-post-communication-book-jim-macnamara-9781433169205","title":"Beyond Post-Communication","description":"While many analyses have examined disinformation in recent election campaigns, misuse of 'big data' such as the Cambridge Analytica scandal, and manipulation by bots and algorithms, most have blamed a few bad actors. This incisive analysis presents evidence of deeper and broader corruption of the public sphere, which the author refers to as post-communication. With extensive evidence, Jim Macnamara argues that we are all responsible for the slide towards a post-truth society. This analysis looks beyond high profile individuals such as Donald Trump, Russian trolls, and even 'Big Tech' to argue that the professionalized communication industries of advertising, PR, political and government communication, and journalism, driven by clickbait and aided by a lack of critical media literacy, have systematically contributed to disinformation, deception, and manipulation. When combined with powerful new communication technologies, artificial intelligence, and lack of regulation, this has led to a 'perfect data storm'. Accordingly, Macnamara proposes that there is no single solution. Rather, he identifies a range of strategies for communication professionals, industry associations, media organizations and platforms, educators, legislators, regulators, and citizens to challenge post-communication and post-truth.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":52101367365905,"sku":"GOR014473675","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ NEW \/ INGRAM","offer_id":52666264322321,"sku":"NLS9781433169205","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9781433169205.jpg?v=1757092973"},{"product_id":"organizational-listening-book-jim-macnamara-9781433130533","title":"Organizational Listening","description":"Organizations, which are central in contemporary industrialized and post-industrial societies, including government departments and agencies, corporations, and non-government organizations, claim to want and practice two-way communication, dialogue, and engagement with citizens, customers, employees, and other stakeholders and publics. 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