{"title":"John L Mariotti","description":null,"products":[{"product_id":"complexity-crisis-book-john-l-mariotti-9781598692143","title":"The Complexity Crisis","description":"In companies' quest to attain double-digit growth in single digit markets, companies have frantically created more products, customers, markets, suppliers, services and locations. Yet all this complexity adds cost causing topline revenue to go up, and bottomline profits to go down.This title shows readers how to track complexity and reduce or eliminate it.Filled with examples of companies who have successfully conquered complexity, this guide demonstrates how to institute new metrics and modifications to existing cost and management control systems so they can choose when to cut complexity out and when to capitalise on it.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49563646361873,"sku":"GOR005257973","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ GOOD \/ SBYB","offer_id":50394426343697,"sku":"CIN1598692143G","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":51329019609361,"sku":"CIN1598692143VG","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1598692143.jpg?v=1750927028"},{"product_id":"smart-things-to-know-about-marketing-book-john-l-mariotti-9781841120959","title":"Smart Things to Know About Marketing","description":"An introduction to both the basics and the new developments in marketing. The book offers non-marketeers advice and experience from insiders in the industry.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49580185288977,"sku":"GOR005065833","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":49809872224529,"sku":"CIN1841120952VG","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1841120952.jpg?v=1751154465"},{"product_id":"marketing-express-book-john-l-mariotti-9781841127040","title":"Marketing Express","description":"Marketing express is the fast-track route to mastering all aspects of marketing.  It introduces and explains all the key techniques successful marketers use, from CRM to brand management, and from failsafe planning to making the most of technology.  It is illustrated with examples and lessons from some of the worlds most successful businesses, including Sony, Sephora, Apple, Zara, Henkel, Best Buy and WalMart, and ideas from experts like C.K. Prahalad, Theodore Levitt, Philip Kotler, David Aaker, Al Ries and Jack Trout.  It includes a glossary of key concepts, a comprehensive resources guide and a fast, easy-to-read summary of \"ten steps to making it work.\"  Marketing express gets straight to the essentials so you can read up and act...fast.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49609677865233,"sku":"GOR001739146","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1841127043.jpg?v=1750930480"},{"product_id":"power-of-partnerships-book-john-l-mariotti-9781557867179","title":"The Power of Partnerships","description":"This is a practical guide on how to empower your corporation through partnerships. It shows how to use partnerships in your competitive strategy and identifies which associations yield which benefits. Four key partnerships are outlined: suppliers, customers, employees and special partners.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49651400179985,"sku":"GOR004663143","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":51565936115985,"sku":"CIN1557867178VG","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ GOOD \/ SBYB","offer_id":51898905067793,"sku":"CIN1557867178G","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1557867178.jpg?v=1750862094"},{"product_id":"roadmap-to-profitable-growth-book-john-l-mariotti-9781479125081","title":"Roadmap to Profitable Growth","description":"Roadmap provides the complete package: where and how to seek profitable growth, what to do to win competitively based on value and information\/knowledge, how to build a business that can win consistently, and how to document and execute the plans required to do so.","brand":"WoB","offers":[{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":50385670537489,"sku":"CIN1479125083VG","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ NEW \/ INGRAM","offer_id":51226262929681,"sku":"NIN9781479125081","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1479125083.jpg?v=1750859235"},{"product_id":"power-of-partnerships-book-john-l-mariotti-9780595481965","title":"The Power of Partnerships","description":"This is a practical guide to empowering your organization and succeeding through partnerships. John L. Mariotti, a leading corporate figure, shows you how to use partnerships as the cornerstones for your competitive strategy. These partnerships are between companies and people who share common goals and strive to achieve the goals together. The partnerships are established in a spirit of cooperation, collaboration, and fairness. You can form four types of key partnerships, both personal and professional, with the help of this book: suppliers, customers, employees\/associates, and special partners. The Power of Partnerships provides the mechanics of how to create, continue, develop, and sustain these partnerships. It provides assessment tools and checklists of common considerations and obstacles along the way. The Power of Partnerships is a must-read for every corporate executive.","brand":"WoB","offers":[{"title":"GB \/ NEW \/ GARDNERS","offer_id":51157040824593,"sku":"NGR9780595481965","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":51208810299665,"sku":"NIN9780595481965","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ NEW \/ INGRAM","offer_id":52405746958609,"sku":"NLS9780595481965","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0595481965.jpg?v=1751261680"},{"product_id":"shape-shifters-book-john-l-mariotti-9780595481958","title":"The Shape Shifters","description":"The Shape Shifters Continuous Change for Competitive Advantage John L. Mariotti What kind of shape is your company in? Are you and your organization flexible, adaptable, ready to capitalize on change, and assume any form required to succeed? This is the ever-shifting challenge for organizations to survive and succeed in our hyper-competitive global landscape. Like the Star Trek character, or those from ancient Indian folklore, today's companies must become shape shifters. In The Shape Shifters, John L. Mariotti tells you how to create a powerful competitive advantage, by continuously changing to create and deliver what customers consider best value, both now and in the future. Want to get on top? Stay on top? Put aside your old arsenal of quick fixes, patchwork programs, management fads, buzzwords, and banners. The Shape Shifters explains how to understand value better than your competitors and then use your core competencies to create and deliver that value. You'll learn what the shape of value really means and how to measure and picture it. You'll understand what comprises the shape of a business and why it is so important. You'll become comfortable with how the structure, processes, culture, relationships, and purpose of a business, lead to the value in the form of quality, service, speed, cost, and innovation. Plus, you get real-life examples from scores of companies who have shape-shifted to stay prosperous, including IBM, GE, Chrysler, HP, Huffy, Sears, Microsoft, and many more. Once you commit to the idea of the shape-shifting organization, Mariotti explains how to implement it smoothly, without resorting to radical downsizing or painful reengineering. To use Mariotti'seffective approach to teamwork, collaboration, learning, and rapid change calls for new organizational structures. But now that you've shifted, where do you go from here? Mariotti gives plenty of guides to keep you on your path to success. Not only does the shape-shifting organization adapt to events; it can also proactively shape them. You can develop your goals first, define a playing field that suits your talents, and devise the strategies to give your organization an ongoing competitive advantage! The key is to take the shape necessary to provide your coustomers with the best value by using the powerful ideas and techniques you'll find in The Shape Shifters.","brand":"WoB","offers":[{"title":"- \/ - \/ -","offer_id":51198612406545,"sku":"","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":51198614208785,"sku":"NIN9780595481958","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ NEW \/ INGRAM","offer_id":52408245518609,"sku":"NLS9780595481958","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0595481957.jpg?v=1751008396"},{"product_id":"silence-book-john-l-mariotti-9780595744596","title":"The Silence","description":null,"brand":"WoB","offers":[{"title":"- \/ - \/ -","offer_id":51221868151057,"sku":"","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":51221869461777,"sku":"NIN9780595744596","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ NEW \/ INGRAM","offer_id":52150195618065,"sku":"NLS9780595744596","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0595744591.jpg?v=1751198876"},{"product_id":"silence-book-john-l-mariotti-9780595236619","title":"The Silence","description":null,"brand":"WoB","offers":[{"title":"GB \/ NEW \/ INGRAM","offer_id":52404206305553,"sku":"NLS9780595236619","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":53490025857297,"sku":"NIN9780595236619","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9780595236619.jpg?v=1758763535"}],"url":"https:\/\/www.worldofbooks.com\/collections\/author-books-by-john-l-mariotti.oembed","provider":"World of Books ","version":"1.0","type":"link"}