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And what is the world they're creating going to look like? In this revised and updated edition, leading Internet and technology experts John Palfrey and Urs Gasser offer a cutting-edge sociological portrait of these young people, who can seem, even to those merely a generation older, both extraordinarily sophisticated and strangely narrow. 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Our economy, our cultural life, even the shape of our family life will be forever transformed.  But who are these digital natives? How are they different from older generations - or digital immigrants - and what is the world theyre creating going to look like? In Born Digital, leading internet and technology experts John Palfrey and Urs Gasser offer a sociological portrait of this exotic tribe of young people who can seem, even to those merely a generation older, both extraordinarily sophisticated and strangely narrow.  Based on original research, Born Digital explores a broad range of issues, from the highly philosophical to the purely practical: What does identity mean for young people who have dozens of online profiles and avatars? Should we worry about privacy issues - or is privacy even a relevant concern for digital natives? How does the concept of safety translate into an increasingly virtual world?  Is stranger-danger a real problem, or a red herring? What lies ahead - socially, professionally, and psychologically - for this generation? A smart, practical guide to a brave new world and its complex inhabitants, Born Digital will be essential reading for parents, teachers, and the myriad of confused adults who want to understand the digital present - and shape the digital future.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49582523121937,"sku":"GOR002565417","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ GOOD \/ SBYB","offer_id":50354450989329,"sku":"CIN0465005152G","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":53439443304721,"sku":"CIN0465005152VG","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0465005152.jpg?v=1750814630"},{"product_id":"intellectual-property-strategy-book-john-palfrey-9780262516792","title":"Intellectual Property Strategy","description":"\u003cb\u003eHow a flexible and creative approach to intellectual property can help an organization accomplish goals ranging from building market share to expanding an industry.\u003c\/b\u003e \u003cp\u003eMost managers leave intellectual property issues to the legal department, unaware that an organization's intellectual property can help accomplish a range of management goals, from accessing new markets to improving existing products to generating new revenue streams. In this book, intellectual property expert and Harvard Law School professor John Palfrey offers a short briefing on intellectual property strategy for corporate managers and nonprofit administrators. Palfrey argues for strategies that go beyond the traditional highly restrictive \"sword and shield\" approach, suggesting that flexibility and creativity are essential to a profitable long-term intellectual property strategy-especially in an era of changing attitudes about media.\u003c\/p\u003e \u003cp\u003eIntellectual property, writes Palfrey, should be considered a key strategic asset class. Almost every organization has an intellectual property portfolio of some value and therefore the need for an intellectual property strategy. A brand, for example, is an important form of intellectual property, as is any information managed and produced by an organization. Palfrey identifies the essential areas of intellectual property-patent, copyright, trademark, and trade secret-and describes strategic approaches to each in a variety of organizational contexts, based on four basic steps.\u003c\/p\u003e \u003cp\u003eThe most innovative organizations employ multiple intellectual property approaches, depending on the situation, asking hard, context-specific questions. 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More than just book repositories, libraries can become bulwarks against some of the most crucial challenges of our age: unequal access to education, jobs, and information. In  BiblioTech , educator and technology expert John Palfrey argues that anyone seeking to participate in the 21st century needs to understand how to find and use the vast stores of information available online. And libraries, which play a crucial role in making these skills and information available, are at risk. In order to survive our rapidly modernizing world and dwindling government funding, libraries must make the transition to a digital future as soon as possible,by digitizing print material and ensuring that born-digital material is publicly available online. Not all of these changes will be easy for libraries to implement. But as Palfrey boldly argues, these modifications are vital if we hope to save libraries and, through them, the American democratic ideal.","brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":50351660663057,"sku":"CIN0465042996G","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":51694209204497,"sku":"CIN0465042996VG","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":53344905265425,"sku":"GOR007897916","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0465042996.jpg?v=1750878830"},{"product_id":"interop-book-john-palfrey-9780465021970","title":"Interop","description":"In  Interop , technology experts John Palfrey and Urs Gasser explore the immense importance of interoperability,the standardization and integration of technology,and show how this simple principle will hold the key to our success in the coming decades and beyond. The practice of standardization has been facilitating innovation and economic growth for centuries. The standardization of the railroad gauge revolutionized the flow of commodities, the standardization of money revolutionized debt markets and simplified trade, and the standardization of credit networks has allowed for the purchase of goods using money deposited in a bank half a world away. These advancements did not eradicate the different systems they affected instead, each system has been transformed so that it can interoperate with systems all over the world, while still preserving local diversity. As Palfrey and Gasser show, interoperability is a critical aspect of any successful system,and now it is more important than ever. Today we are confronted with challenges that affect us on a global scale: the financial crisis, the quest for sustainable energy, and the need to reform health care systems and improve global disaster response systems. The successful flow of information across systems is crucial if we are to solve these problems, but we must also learn to manage the vast degree of interconnection inherent in each system involved. Interoperability offers a number of solutions to these global challenges, but Palfrey and Gasser also consider its potential negative effects, especially with respect to privacy, security, and co-dependence of states indeed, interoperability has already sparked debates about document data formats, digital music, and how to create successful yet safe cloud computing.  Interop  demonstrates that, in order to get the most out of interoperability while minimizing its risks, we will need to fundamentally revisit our understanding of how it works, and how it can allow for improvements in each of its constituent parts. In  Interop , Palfrey and Gasser argue that there needs to be a nuanced, stable theory of interoperability,one that still generates efficiencies, but which also ensures a sustainable mode of interconnection. Pointing the way forward for the new information economy,  Interop  provides valuable insights into how technological integration and innovation can flourish in the twenty-first century.","brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":50354985664785,"sku":"CIN0465021972G","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":50354988318993,"sku":"CIN0465021972VG","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":51212085199121,"sku":"GOR005805671","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ NEW \/ INGRAM","offer_id":52543073190161,"sku":"NLS9780465021970","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0465021972.jpg?v=1750782516"},{"product_id":"history-of-new-england-book-john-palfrey-9781429023122","title":"History of New England","description":"Purchase of this book includes free trial access to www.million-books.com where you can read more than a million books for free. This is an OCR edition with typos. Excerpt from book: CHAPTER XL At Shirley's departure, Lieutenant-Governor Spencer Phips became Chief Magistrate of Massachusetts. His administration, which lasted four years, was, like the administrations of other lieutenant-governors, unmarked by vigorous measures, whether on his own part or on that of the Legislature.1 He was the nephew and adopted son of Sir William Phips, and, at the death of Belcher's friend, Lieutenant-Governor Tailer, had succeeded him in that office.2 When Governor Shirley went abroad, he left incomplete a negotiation with the eastern Indians, whose good behavior was not sufficiently secured by the pacification which had been made in Europe. Commissioners appointed by the Lieutenant-Governor ? Sir William Pep- mo perell, Thomas Hutchinson, James Otis, and two Oct. i6. 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