{"title":"Lance Mortlock","description":null,"products":[{"product_id":"disaster-proof-book-lance-mortlock-9781988025612","title":"Disaster Proof","description":"Nothing has rocked the foundations of the world, including the business world, more than the COVID- 19 pandemic. As businesses struggle and often flounder to cope, many business leaders are wondering how to deal with the unpredictable. How do you plan for something you can't predict? Strategist Lance Mortlock says you can, and you should. In this practical and accessible guide, Mortlock shows how scenario planning can identify risks and uncertainties, and predict a variety of different realities that will affect the future of any organization. He gives business leaders the tools to understand the forces emerging in a volatile, rapidly changing world so organizations are better prepared than their competitors to deal with them. This guide can be used by industries, the military, even governments, and, if executed properly, it will prepare leaders for every kind of unexpected challenge, from dramatic changes in commodity prices to wars and terrorist attacks and even pandemics. This book will help business leaders gain an earlier view of long-term forces that will affect their organizations performance, and be better prepared for future disasters on the scale of the COVID-19 pandemic.","brand":"WoB","offers":[{"title":"- \/ - \/ -","offer_id":50515552862481,"sku":"","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":50515554828561,"sku":"CIN1988025613VG","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1988025613.jpg?v=1751316665"},{"product_id":"outside-in-inside-out-book-lance-mortlock-9781770418202","title":"Outside In, Inside Out","description":"The business world continues to be fraught with immense risk, uncertainty, and complexity. Post-COVID, we've seen the impacts of the war in Ukraine, an increasingly bellicose China, supply chain disruptions worldwide, change caused by artificial intelligence, an ongoing banking crisis in the West, and now the war in the Middle East. Today's business leaders must be exceptionally resilient, flexible, and agile, and never has it been more critical to create a robust strategic plan than it is today. Using a novel yet simple framework consisting of both the 'outside-in' factors (an external environment including customer needs, competition, market dynamics, and trends) as well as the 'inside-out' factors (the operating environment within an organisation, such as enterprise risks, portfolio analysis, and business performance) that, when understood together, the book will give leaders the tools to make critical strategic choices to propel forward an organisation. Outside In, Inside Out is an integrated, easy-to-digest how-to guide that will challenge assumptions and offer tips and tricks of what to do - and, equally importantly, what not to do - to ensure any business develops a competitive edge and achieves success in today's complex world. Featuring various outside-in and inside-out public examples from the likes of Coca-Cola, Spotify, GM, Airbnb, Microsoft, Nike, Snapchat, Starbucks, IKEA, Intel, Samsung, and more; furthermore, the author takes readers on a journey inside the many organisations for which he has acted as an adviser and brings to the book a practitioner's in-depth perspective, drawing on nearly three decades of strategic work with more than 80 companies in 11 countries.","brand":"WoB","offers":[{"title":"- \/ - \/ -","offer_id":51387836629265,"sku":"","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ NEW \/ GARDNERS","offer_id":51387837120785,"sku":"NGR9781770418202","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ NEW \/ INGRAM","offer_id":51387841446161,"sku":"NIN9781770418202","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1770418202.jpg?v=1751455453"}],"url":"https:\/\/www.worldofbooks.com\/collections\/author-books-by-lance-mortlock.oembed","provider":"World of Books ","version":"1.0","type":"link"}