{"title":"Laura Huang","description":null,"products":[{"product_id":"edge-book-laura-huang-9780349422282","title":"Edge","description":"There's power in owning the obstacles you might face. This book shows you how to unlock it.  In an ideal world, we'd succeed based on our actual skills and performance. But in the real world, subtle perceptions and stereotypes - about appearance, race, gender, experience and more - colour others' perceptions. The result might be that your hard work isn't noticed or appreciated, your effort doesn't lead to proportional rewards and your good ideas aren't taken seriously.  But it doesn't have to be that way. As Harvard Business School Professor Laura Huang has discovered, there's a way to flip stereotypes and obstacles in your favour. Drawing on compelling case studies and her groundbreaking research on overcoming bias, Huang explains that by finding your edge, you can turn perceived disadvantages into real strengths - and into real success.  Creating an edge is the key to succeeding within an imperfect system.  Edge will help you make your hard work work harder for you. It will help you be seen - and empower you to take the spotlight with authenticity, charm and poise.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49506373501201,"sku":"GOR013355732","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ NEW \/ GARDNERS","offer_id":49739646992657,"sku":"NGR9780349422282","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ GOOD \/ SBYB","offer_id":50451364479249,"sku":"CIN0349422281G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":51742786126097,"sku":"CIN0349422281VG","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0349422281.jpg?v=1772791084"},{"product_id":"edge-book-laura-huang-9780525540816","title":"Edge","description":"\u003cb\u003eLaura Huang, an award-winning Harvard Business School professor, shows that success is about gaining an edge: that elusive quality that gives you an upper hand and attracts attention and support. Some people seem to naturally have it. Now, Huang teaches the rest of us how to create our own--by turning the very challenges and biases that hold us back into advantages.\u003c\/b\u003e\u003cbr\u003e \u003cbr\u003e How do you find a competitive edge when the obstacles feel insurmountable? How do you get people to take you seriously when they're predisposed not to, and perhaps have already written you off?\u003cbr\u003e \u003cbr\u003e In \u003ci\u003eEdge: Turning Adversity into Advantage\u003c\/i\u003e, Huang draws on her groundbreaking research on entrepreneurial intuition, persuasion, and implicit decision-making, to impart her profound findings and share stories of previously-overlooked Olympians, assistants-turned-executives, and flailing companies that made momentous turnarounds. Her framework, EDGE, reveals how to:\u003cbr\u003e \u003cbr\u003e \u003cul\u003e \u003cli\u003e\n\u003cb\u003eEnrich\u003c\/b\u003e: Recognize and communicate the unique value you bring--your \"basic goods.\"\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eDelight\u003c\/b\u003e: Create unexpected moments that surprise others and open doors.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eGuide\u003c\/b\u003e: Shape and redirect how others perceive you, turning stereotypes into strengths.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eEffort\u003c\/b\u003e: Channel your hard work where it matters most, so it works harder for you.\u003c\/li\u003e \u003c\/ul\u003e \u003cbr\u003e Huang shows that success is rarely just about ideas, credentials, and skills, or our effort. 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How do you get people to take you seriously when they're predisposed not to?  Star Harvard Business School professor Laura Huang has come up against that problem many times - and so has anyone who's ever felt out of place or underrecognised. Many of us sit back quietly, hoping that our hard work and grit will speak for themselves. Or we force ourselves to fit the mold of what we perceive as 'successful', stifling the creativity and charm that makes us memorable.  In this perfect guide for ambitious readers of Amy Cuddy's Presence and Angela Duckworth's Grit looking for the missing piece that will take them to the next level, Huang offers a different approach.  She argues that success is rarely about the quality of your ideas, your credentials and skills or the effort you put in. Instead, it's about how well you shape others' perceptions - about your strengths, yes, but also about your flaws. It's about creating an edge by confronting the factors that seem like shortcomings and turning them into assets that persuade others to take notice.  Drawing from her research on gut feeling, pitching and investment decisions, as well as stories about previously overlooked Olympians, assistants-turned executives and first-time entrepreneurs, Huang shows that success comes from knowing who you are and using that knowledge unapologetically and strategically. This book will teach you how to find your unique edge and keep it sharp.","brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":49799144931601,"sku":"CIN0349422273G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49864107426065,"sku":"GOR010330165","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ LIKE_NEW \/ INTERNAL","offer_id":50406541918481,"sku":"GOR010284421","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ GOOD \/ INTERNAL","offer_id":52939615207697,"sku":"GOR012510098","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0349422273.jpg?v=1750739759"},{"product_id":"you-already-know-book-laura-huang-9780241776452","title":"You Already Know","description":"‘A fresh perspective on how to navigate uncertainty and make better decisions in every aspect of life’ Annie Duke, author of Thinking in Bets and Quit  ‘Reading You Already Know reminded me of the moment I knew YouTube was possible’ Steve Chen, co-founder of YouTube  A research-backed framework to help you accomplish your most ambitious goals by honing and harnessing your most powerful yet underutilised resource: intuition.   What sets the most successful people apart? While hard work is certainly a factor, Professor Laura Huang's extensive research – spanning entrepreneurs, investors, Olympic athletes and Pulitzer Prize winners – reveals that their greatest asset is something less tangible: intuition. That instinctive ‘gut feeling’ often determines who seizes opportunities and who misses them.  In You Already Know, Laura breaks down the science behind intuition, explaining how it is formed from external data, accumulated wisdom and the subconscious insights we don’t even realise we have. What follows is a gut feeling, which shifts our perspective and drives us to act.  Grounded in Huang’s pioneering research and enriched with insights from hundreds of illuminating interviews, this book offers a practical model for becoming better at recognising, understanding and enhancing your intuition to accomplish your most ambitious goals. What’s stopping you from unlocking your full potential? 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You may think that the correct answer is hard work (and it's certainly part of it), but in her interviews of the most accomplished individuals--from entrepreneurs and investors to Olympic athletes and Pulitzer Prize winners--Distinguished Professor of Management Laura Huang discovered that what they called their gut feel, the product of their intuition, played the most important role.\u003cbr\u003e \u003cbr\u003e We all have intuition, our brain's intelligent synthesis of external data and the entirety of our personal experiences. As such, it draws from what we already know and what we didn't even realize we knew. This culminates in a gut feel that manifests as a eureka moment, a Spidey sense, or a jolt that changes how we see things and compels us to act. Most people experience these flashes of clarity passively, as random occurrences that come out of the blue.\u003cbr\u003e \u003cbr\u003e In \u003ci\u003eYou Already Know\u003c\/i\u003e, Laura Huang scientifically breaks down what happens during the intuiting process and details the personified, physical, emotional, and cognitive components of the gut feel that results. Along the way, she provides valuable exercises to help you recognize, understand, and strengthen your intuition. 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Hay quienes parecen tenerla por naturaleza, así que en esta obra Huang nos enseña cómo construir nuestro propio margen de ventaja a partir de desafíos y obstáculos que creemos que nos retienen, transformándolos de tal manera que funcionen a nuestro favor.En De menos a más, Huang ofrece un enfoque diferente. Ella sostiene que el éxito rara vez se trata solo de la calidad de nuestras ideas, credenciales y habilidades o de nuestro esfuerzo. Para ella, lograr tus metas también depende de qué tan bien moldees las percepciones de los demás con respecto a tus fortalezas, ciertamente, pero también de tus defectos.\u003cp\u003e\u003c\/p\u003e","brand":"WoB","offers":[{"title":"GB \/ NEW \/ INGRAM","offer_id":52531628343569,"sku":"NLS9781607388197","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":52752833380625,"sku":"NIN9781607388197","price":0.0,"currency_code":"GBP","in_stock":true}]},{"product_id":"de-menos-a-mas-convierte-las-desventajas-en-puntos-a-tu-favor-book-laura-huang-9781607386025","title":"De menos a mas convierte las desventajas en puntos a tu favor","description":null,"brand":"WoB","offers":[{"title":"- \/ - \/ INTERNAL","offer_id":53576598454545,"sku":null,"price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ GOOD \/ SBYB","offer_id":53576598847761,"sku":"CIN160738602XG","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9781607386025.jpg?v=1779274822"}],"url":"https:\/\/www.worldofbooks.com\/collections\/author-books-by-laura-huang.oembed","provider":"World of Books ","version":"1.0","type":"link"}