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Aligned with the competency categorization developed by the Healthcare Leadership Alliance, it provides a knowledge base and develops aptitude in interpersonal skills such as leadership, professionalism, communication, and teamwork, as well as in business skills such as finance, human resources management, strategy, and marketing. The book is rich with compelling case studies depicting true events and situations. Every chapter opens with a case study to promote experiential learning and to anchor the chapter's subsequent coverage of theories and concepts. Examples include Resisting Change, Strange Behavior, The Ethics Committee, and A Longer Than Necessary Hospitalization. Wrapping up every chapter, mini-case studies such as MedMan and Its Cultural Climate, What Do We Do About Joe?, and Developing the Budget for the Dialysis Center give students the opportunity to apply the theories and concepts covered. Each major part of the book is introduced with a longer case study that instructors can use to highlight the significance of the material addressed in the part's chapters. End-of-chapter questions and exercises are equally well suited for in-class discussion or team assignments. Originally published as \u003cem\u003eEssential Techniques for Healthcare Managers\u003c\/em\u003e, this book has been extensively revised. All chapters have been significantly rewritten and updated. Particularly notable are enhancements to the coverage of strategy and marketing, operations, quality, and health information technology. The following chapters are entirely new and provide context and background for the subsequent chapters that address interpersonal and business skills: A Brief History of the Development of Healthcare in AmericaHealth Policy: Cost, Quality, and AccessThe Healthcare System TodayMedical and Healthcare EnvironmentsBlending theory and practical applications, \u003cem\u003eEssentials of Healthcare Management \u003c\/em\u003eequips future leaders with the skills, knowledge, and confidence they need to be successful healthcare managers.","brand":"WoB","offers":[{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":49946339082513,"sku":"CIN1640550305VG","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ GOOD \/ SBYB","offer_id":50183976845585,"sku":"CIN1640550305G","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1640550305.jpg?v=1751215511"},{"product_id":"healthcare-marketing-book-leigh-cellucci-9781567936056","title":"Healthcare Marketing","description":"\u003cp\u003eExperienced healthcare marketers know that the traditional four Ps of business marketing--product, price, placement, and promotion--don't always translate into the world of healthcare marketing. 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