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His brother, Max, a journalist, came along to tell the story. Neither of them could have anticipated just how much of an adventure they'd find there.In Ghana, Whit's initial goal is to market a high-quality, rechargeable A battery for off-grid villagers. If successful, he planned to grow a larger for-profit business based on those batteries: creating a trusted brand that would provide life-enhancing products, services, and jobs, without relying on charity.Ghana, however, presents extraordinary challenges, and the brothers wage daily battles against deadly insects, insane driving conditions, unspeakable food, voodoo priests, corrupt officials, counterfeiters, and ethnic rivalries on their way to success. From signing up customers who earn a few dollars a month at most to training employees with no Western-style work experience, the brothers quickly learn that starting a business in Africa requires single-minded focus, a sense of humor, and a lot of patience.Along the way, Whit and Max relive their own childhood, bickering across the African bush and learning a great deal about Africans as well as themselves. 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