{"title":"Mike Ambach","description":null,"products":[{"product_id":"fundamentals-of-design-book-mike-ambach-9783721210200","title":"Fundamentals of Design","description":"\u003cp\u003e\u003cb\u003eFrom the analysis of the formal components of objects, via an overviewof the possibilities of developing and optimizing the creative process,to the development of one's own evaluation catalog.\u003c\/b\u003e\u003cbr\u003e What forms are there in general?\u003cbr\u003e What shape-giving processes are available?\u003cbr\u003e What are the evaluation criteria for existing objects and those yet to be developed?\u003cbr\u003e These fundamental questions, which every creative professional poses again and again, are addressed, systematically explained, and answered in this volume. The publication also provides you with a set of basic tools for better communication when discussing and explaining your work and your projects.\u003cbr\u003e The first part is a comprehensive compilation that identifies and describes all forms that exist for objects. The middle section offers a qualitative overview of the possibilities with which form elements, forms, or objects can be developed and optimized. In the third section the methodology for the development of your own evaluation system is presented.\u003cbr\u003e The objective of this work is to offer an orientation on the basics of design, combining the aspects of shape, craft, content, and method into a holistic understanding of the art.\u003cbr\u003e \u003cb\u003e\u003cbr\u003e\u003c\/b\u003e\u003c\/p\u003e","brand":"WoB","offers":[{"title":"GB \/ LIKE_NEW \/ INTERNAL","offer_id":49573056086289,"sku":"GOR012821667","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ NEW \/ GARDNERS","offer_id":49744449798417,"sku":"NGR9783721210200","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":50163353878801,"sku":"CIN3721210204VG","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":50876419375377,"sku":"GOR014101028","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ NEW \/ INGRAM","offer_id":51062347366673,"sku":"NIN9783721210200","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/3721210204.jpg?v=1751437479"}],"url":"https:\/\/www.worldofbooks.com\/collections\/author-books-by-mike-ambach.oembed","provider":"World of Books ","version":"1.0","type":"link"}