{"title":"Myles Ethan Lascity","description":null,"products":[{"product_id":"communicating-fashion-book-myles-ethan-lascity-9781350112230","title":"Communicating Fashion","description":"Winner of the John G. Cawelti Award for Best Textbook \/ Primer  How did you decide what to wear today? Did you base your selection on comfort or style? Did you want to blend in or stand out — or was it just the cleanest outfit available?   We each make these decisions every day, reflecting how we view ourselves and impacting how others see us. Our choices matter — not just to us personally, but also to the magazine editors, brand ambassadors and trend forecasters who make a living by selling to us. Communicating Fashion introduces key concepts from the intersecting worlds of fashion and communication studies to connect how we all use clothing to express ourselves and how media systems support that process. In doing so, Myles Ethan Lascity explores social, cultural and ethical issues through the work of fashion journalism, brand promotions and the growing role of online influencers as well as the impact of film, television and art on self-image and expression.  Key topics: - Advertising, Branding and Fashion Retail - Clothing, Art and Cultural Significance - Clothing as Group and Cultural Norms - Clothing, Identity and Interpersonal Communication - Fashion News and Tastemaking - Fashion, Social Media and Influencers - Meaning within the Fashion System - On-screen Clothing","brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":50379879022865,"sku":"CIN1350112232G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ NEW \/ GARDNERS","offer_id":52110989000977,"sku":"NGR9781350112230","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ NEW \/ INGRAM","offer_id":52144647078161,"sku":"NLS9781350112230","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1350112232.jpg?v=1751465252"},{"product_id":"abercrombie-age-book-myles-ethan-lascity-9781469680910","title":"The Abercrombie Age","description":"Be popular and good-looking—it's the key to a happy life. Luckily, with a bit of know-how and money, you, too, can have it all. At least, that's what teen pop culture was selling in surround sound at the turn of the millennium. From movies like Clueless to TV's Dawson's Creek to the music videos on MTV's Total Request Live and the catalogs of Abercrombie \u0026amp; Fitch, a consumer-minded ethos drove pop culture storytelling as millennials came of age in the late 1990s and early 2000s. But in the long shadow of the Great Recession, the upwardly mobile aspirations fostered by the era's popular culture and media seem to have been thwarted. Many millennials today lack the wealth their parents had at the same age, and the gaps between rich and poor rival those of the Gilded Age.  The Abercrombie Age reconsiders teen popular culture from the turn of the twenty-first century, revealing how it told young people that life not only could but surely would get better. Far from frivolous or forgettable, the era's superficial, materialistic culture sold millennials unrealistic expectations of what life could offer, setting up a stark juxtaposition with the realities of today.","brand":"WoB","offers":[{"title":"- \/ - \/ -","offer_id":51671833641233,"sku":"","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":51671833903377,"sku":"NIN9781469680910","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":52390191563025,"sku":"CIN1469680912VG","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ GOOD \/ SBYB","offer_id":52902071795985,"sku":"CIN1469680912G","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1469680912.jpg?v=1757412716"},{"product_id":"communicating-fashion-book-myles-ethan-lascity-9781350112247","title":"Communicating Fashion","description":"Winner of the John G. Cawelti Award for Best Textbook \/ Primer  How did you decide what to wear today? Did you base your selection on comfort or style? Did you want to blend in or stand out — or was it just the cleanest outfit available?   We each make these decisions every day, reflecting how we view ourselves and impacting how others see us. Our choices matter — not just to us personally, but also to the magazine editors, brand ambassadors and trend forecasters who make a living by selling to us. Communicating Fashion introduces key concepts from the intersecting worlds of fashion and communication studies to connect how we all use clothing to express ourselves and how media systems support that process. In doing so, Myles Ethan Lascity explores social, cultural and ethical issues through the work of fashion journalism, brand promotions and the growing role of online influencers as well as the impact of film, television and art on self-image and expression.  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