{"title":"Naomi S Baron","description":"\u003cp\u003eExplore the insightful works of Naomi S. Baron, delving into the fascinating intersection of language, technology, and society. Perfect for readers curious about communication in the digital age. Browse her thought-provoking books.\u003c\/p\u003e","products":[{"product_id":"words-onscreen-book-naomi-s-baron-9780199315765","title":"Words Onscreen","description":"People have been reading on computer screens for several decades now, predating popularization of personal computers and widespread use of the internet. But it was the rise of eReaders and tablets that caused digital reading to explode. In 2007, Amazon introduced its first Kindle. Three years later, Apple debuted the iPad. Meanwhile, as mobile phone technology improved and smartphones proliferated, the phone became another vital reading platform.  In Words Onscreen, Naomi Baron, an expert on language and technology, explores how technology is reshaping our understanding of what it means to read. Digital reading is increasingly popular. Reading onscreen has many virtues, including convenience, potential cost-savings, and the opportunity to bring free access to books and other written materials to people around the world. Yet, Baron argues, the virtues of eReading are matched with drawbacks. Users are easily distracted by other temptations on their devices, multitasking is rampant, and screens coax us to skim rather than read in-depth. What is more, if the way we read is changing, so is the way we write. In response to changing reading habits, many authors and publishers are producing shorter works and ones that don't require reflection or close reading.  In her tour through the new world of eReading, Baron weights the value of reading physical print versus online text, including the question of what long-standing benefits of reading might be lost if we go overwhelmingly digital. She also probes how the internet is shifting reading from being a solitary experience to a social one, and the reasons why eReading has taken off in some countries, especially the United States and United Kingdom, but not others, like France and Japan. Reaching past the hype on both sides of the discussion, Baron draws upon her own cross-cultural studies to offer a clear-eyed and balanced analysis of the ways technology is affecting the ways we read today--and what the future might bring.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49538161934609,"sku":"GOR007141084","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ GOOD \/ SBYB","offer_id":50265478922513,"sku":"CIN0199315760G","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":51000158454033,"sku":"NIN9780199315765","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":52103030046993,"sku":"CIN0199315760VG","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ NEW \/ INGRAM","offer_id":52336914006289,"sku":"NLS9780199315765","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0199315760.jpg?v=1751421895"},{"product_id":"words-onscreen-book-naomi-s-baron-9780190624163","title":"Words Onscreen","description":"People have been reading on computer screens for several decades now, predating popularization of personal computers and widespread use of the internet. 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In response to changing reading habits, many authors and publishers are producing shorter works and ones that don't require reflection or close reading.  In her tour through the new world of eReading, Baron weights the value of reading physical print versus online text, including the question of what long-standing benefits of reading might be lost if we go overwhelmingly digital. She also probes how the internet is shifting reading from being a solitary experience to a social one, and the reasons why eReading has taken off in some countries, especially the United States and United Kingdom, but not others, like France and Japan. Reaching past the hype on both sides of the discussion, Baron draws upon her own cross-cultural studies to offer a clear-eyed and balanced analysis of the ways technology is affecting the ways we read today--and what the future might bring.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49583666135313,"sku":"GOR007920107","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":50761569566993,"sku":"CIN0190624167VG","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ NEW \/ INGRAM","offer_id":50999596744977,"sku":"NIN9780190624163","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ NEW \/ INGRAM","offer_id":52341262123281,"sku":"NLS9780190624163","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ GOOD \/ INTERNAL","offer_id":53459703562513,"sku":"GOR010993484","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0190624167.jpg?v=1751436872"},{"product_id":"alphabet-to-email-book-naomi-s-baron-9780415186858","title":"Alphabet to Email","description":"In Alphabet to Email Naomi Baron takes us on a fascinating and often entertaining journey through the history of the English language, showing how technology - especially email - is gradually stripping language of its formality. Drawing together strands of thinking about writing, speech, pedagogy, technology, and globalization, Naomi Baron explores the ever-changing relationship between speech and writing and considers the implications of current language trends on the future of written English. Alphabet to Email will appeal to anyone who is curious about how the English language has changed over the centuries and where it might be going.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49592934662417,"sku":"GOR002024280","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0415186854.jpg?v=1751039368"},{"product_id":"alphabet-to-email-book-naomi-s-baron-9780415186865","title":"Alphabet to Email","description":"In Alphabet to Email Naomi Baron takes us on a fascinating and often entertaining journey through the history of the English language, showing how technology - especially email - is gradually stripping language of its formality. Drawing together strands of thinking about writing, speech, pedagogy, technology, and globalization, Naomi Baron explores the ever-changing relationship between speech and writing and considers the implications of current language trends on the future of written English. Alphabet to Email will appeal to anyone who is curious about how the English language has changed over the centuries and where it might be going.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49595931885841,"sku":"GOR002994971","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ GOOD \/ SBYB","offer_id":50352940810513,"sku":"CIN0415186862G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ NEW \/ INGRAM","offer_id":52435651592465,"sku":"NLS9780415186865","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0415186862.jpg?v=1751427133"},{"product_id":"growing-up-with-language-book-naomi-s-baron-9780201550801","title":"Growing up with Language","description":"Linguistics professor Naomi Baron applies her professional expertise to the study of how children master the skill of language, a book that is not just accessible but actually enjoyable for the average reader . . . (with) useful information on how humans create speech and language (Bloomsbury Review).","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49626730496273,"sku":"GOR009383217","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":51804235104529,"sku":"CIN0201550806VG","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0201550806.jpg?v=1751227174"},{"product_id":"who-wrote-this-book-naomi-s-baron-9781503633223","title":"Who Wrote This?","description":"Would you read this book if a computer wrote it? Would you even know? And why would it matter?    Today's eerily impressive artificial intelligence writing tools present us with a crucial challenge: As writers, do we unthinkingly adopt AI's time-saving advantages or do we stop to weigh what we gain and lose when heeding its siren call? To understand how AI is redefining what it means to write and think, linguist and educator Naomi S. Baron leads us on a journey connecting the dots between human literacy and today's technology. From nineteenth-century lessons in composition, to mathematician Alan Turing's work creating a machine for deciphering war-time messages, to contemporary engines like ChatGPT, Baron gives readers a spirited overview of the emergence of both literacy and AI, and a glimpse of their possible future. As the technology becomes increasingly sophisticated and fluent, it's tempting to take the easy way out and let AI do the work for us. Baron cautions that such efficiency isn't always in our interest. As AI plies us with suggestions or full-blown text, we risk losing not just our technical skills but the power of writing as a springboard for personal reflection and unique expression.   Funny, informed, and conversational, Who Wrote This? urges us as individuals and as communities to make conscious choices about the extent to which we collaborate with AI. The technology is here to stay. Baron shows us how to work with AI and how to spot where it risks diminishing the valuable cognitive and social benefits of being literate.","brand":"WoB","offers":[{"title":"GB \/ NEW \/ GARDNERS","offer_id":49752444240145,"sku":"NGR9781503633223","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":50988180766993,"sku":"NIN9781503633223","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ GOOD \/ SBYB","offer_id":51079107641617,"sku":"CIN1503633225G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":51713656848657,"sku":"CIN1503633225VG","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1503633225.jpg?v=1757413781"},{"product_id":"who-wrote-this-book-naomi-s-baron-9781503643574","title":"Who Wrote This?","description":"Would you read this book if a computer wrote it? Would you even know? 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Those AI-generated essays and poems, legal briefs and responses to requests for information are all visible evidence of large language models at work. What we don't see is the critical prior step: before it can write, AI needs to read.     While AI's written outcomes are remarkably similar to what a diligent student, lawyer, or researcher might produce, AI doesn't read the way that humans do. Now that AI is proving an adept reader, what happens to our own reading skills and motivations—especially at a time when both voluntary and school reading are increasingly on the decline? We have learned that when we let chatbots write for us, there are pros and cons to handing over our virtual pens. It's critical that we also think through the consequences of relinquishing reading—a deeply human activity—to bots.    What do we stand to gain and lose when we let AI read for us? 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