{"title":"Neil Boorman","description":null,"products":[{"product_id":"bonfire-of-the-brands-book-neil-boorman-9781847670878","title":"Bonfire Of The Brands","description":"Average number of ads exposed to each day: 3000 Average number of ads exposed to by age of 65: 2 million Average number of brand names memorised by a 10-year-old: 400 Worldwide advertising spend in 2006: $427 billion.  In our consumer world, saturated by branded goods, is there any escape from the vice-grip of advertising on all our lives?  Neil Boorman, journalist, brand consulatant (and recovering brand addict), draws on his vast professional and personal experience to build a compelling case for change. In Bonfire Of The Brands he assesses the impact of advertising on the individual, the broader implications for society as a whole and the consequences for the near future. If the industry won't give it up, is it time for the individual to take back control?","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49525899919633,"sku":"GOR002965737","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1847670873.jpg?v=1751411702"},{"product_id":"bonfire-of-the-brands-book-neil-boorman-9781841959870","title":"Bonfire Of The Brands","description":"Average number of ads exposed to each day: 3000 Average number of ads exposed to by age of 65: 2 million Average number of brand names memorised by a 10-year-old: 400 Worldwide advertising spend in 2006: $427 billion.  In our consumer world, saturated by branded goods, is there any escape from the vice-grip of advertising on all our lives?  Neil Boorman, journalist, brand consulatant (and recovering brand addict), draws on his vast professional and personal experience to build a compelling case for change. In Bonfire Of The Brands he assesses the impact of advertising on the individual, the broader implications for society as a whole and the consequences for the near future. If the industry won't give it up, is it time for the individual to take back control?","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49646217265425,"sku":"GOR001230839","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ LIKE_NEW \/ INTERNAL","offer_id":51436689162513,"sku":"GOR014277987","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1841959871.jpg?v=1751091571"},{"product_id":"it-s-all-their-fault-book-neil-boorman-9780007371761","title":"It's All Their Fault","description":"A call to arms, a chance for those born in the 70s and 80s to respond to the chaos. We can not stop the debt bomb but we can remove the Boomer politicians from office. There will be a general election in May. This is our opportunity to kick them out of power.","brand":"WoB","offers":[{"title":"GB \/ NEW \/ INGRAM","offer_id":52124731474193,"sku":"NLS9780007371761","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":52858118635793,"sku":"NIN9780007371761","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9780007371761.jpg?v=1757458611"}],"url":"https:\/\/www.worldofbooks.com\/collections\/author-books-by-neil-boorman.oembed","provider":"World of Books ","version":"1.0","type":"link"}