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Are advertisements that look like news deceptive or simply creative? How much public relations spin is appropriate when communicating during an environmental crisis? \u003cp\u003e\u003c\/p\u003e \u003ci\u003eMedia Ethics Today: Issues, Analysis, Solutions\u003c\/i\u003e charts a thoughtful path through increasingly complex ethical issues faced by today's journalism, advertising, and public relations practitioners. The book lays a foundation for ethical decision making in mass media by focusing on fundamental values and examining their application to each field. 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