{"title":"Pat Hutchinson","description":null,"products":[{"product_id":"how-to-sell-with-nlp-book-pat-hutchinson-9780273735427","title":"How to sell with NLP","description":"Learn the powerful techniques of NLP to enhance your influence and gain the competitive edge in any sales pitch.        This practical guide to using NLP in sales includes real life examples to illustrate techniques that have amazed sales people with many years experience. It also    contains easy to follow exercises and tips to practice in real situations.        This book will enable you to use powerful NLP techniques to; increase sales, develop trust \u0026amp; rapport, handle any challenge and close a sale elegantly and effectively.        Focusing on the sales person as facilitator, this book will also:-    - Reveal the 6 areas of limitation that sales people place on themselves, their prospects and their products and give readers the tools to remove them.    - Enable readers to read and utilise a prospect’s buying and decision making patterns.    - Provide a set of NLP tools to achieve win\/win outcomes for the sales person and their prospects.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49577058763025,"sku":"GOR003782702","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ NEW \/ GARDNERS","offer_id":49729139015953,"sku":"NGR9780273735427","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ GOOD \/ SBYB","offer_id":52867016917265,"sku":"CIN027373542XG","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ GOOD \/ INTERNAL","offer_id":53200686350609,"sku":"GOR005408742","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/027373542X.jpg?v=1779961886"},{"product_id":"fox-borrows-the-tiger-s-awe-book-jwing-ming-yang-phd-9780940871120","title":"The Fox Borrows the Tiger's Awe","description":"This book contains four inspiring Chinese folktales, told by Dr. Yang and illustrated with watercolors.        The first, called \"The Fox Borrows the Tiger's Awe\" is a fable about a Fox who does some quick thinking in order to escape the jaws of the tiger. The second story, \"A Fight of No Fight\" is about a boy who overcomes his brothers temper by perseverance. The third, \"A Rich Man in Jail\" shows a man who is trapped by his wealth, and learns a lesson about greed. The fourth \"The Trick of Gold\" is about a boy who learns about the real depth of knowledge.        All these stories are based upon the oral folktales of China that Dr. Yang heard while growing up, and they contain strong moral messages. Illustrated with original Chinese paintings, the stories are retold by Dr. Yang, Jwing-Ming.","brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":50275866870033,"sku":"CIN0940871122G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":51689454633233,"sku":"CIN0940871122VG","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0940871122.jpg?v=1751298346"}],"url":"https:\/\/www.worldofbooks.com\/collections\/author-books-by-pat-hutchinson.oembed","provider":"World of Books ","version":"1.0","type":"link"}