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This insightful book brings together existing knowledge on markets from sociology, economics and anthropology, and systematically investigates the different forms of markets we encounter daily in our social lives.   Aspers starts by defining what a market actually is, analyzing its essential elements as well as its necessary preconditions and varied consequences. An important theme in the book is that a whole host of markets are embedded within one other and in social life at large, and Aspers discusses these in the context of other forms of economic coordination, such as networks and organizations. Combining theory with empirical examples, the book cuts to the core of understanding how different markets function, the role they have played in history, and how they come into being.     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Examples include institutions, laws, standards, evaluation, competition, and ranking. The book addresses how these reduce uncertainty and how these ways are created.  Examining what people can and in fact do to reduce uncertainty, Aspers addresses the existential dimension of uncertainty, the collective efforts and socially produced outcomes that lead to reduced uncertainty, and the social order that results.","brand":"WoB","offers":[{"title":"- \/ - \/ -","offer_id":51211573199121,"sku":"","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":51211575197969,"sku":"NIN9780197752753","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0197752756.jpg?v=1751132886"},{"product_id":"orderly-fashion-book-patrik-aspers-9780691141572","title":"Orderly Fashion","description":"For any market to work properly, certain key elements are necessary: competition, pricing, rules, clearly defined offers, and easy access to information. Without these components, there would be chaos. 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