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In no time at all, you will be creating persuasive technical documents, building complex facts into coherent messages, and contributing to the effective marketing of new products with promotional pieces that meet legal and ethical standards.Medical Writing in Drug Development helps medical writers and scientific, regulatory, and marketing professionals develop a working knowledge of the technical documents crucial to successful drug research. New and seasoned professional writers alike will benefit from the book's detailed discussions of:    using abstracts, slides, and posters to present up-to-the-minute research   how patient-education materials, health-economic assessments, and electronic journals provide ongoing challenges in medical writing   a dossier approach that expedites regulatory submissions for international drug development   structural constraints and rhetorical approaches toward regulatory documents   presenting intricate information in scientifically unbiased, yet technically convincing language   the effects of electronic publishing, computer graphics, and related technology on the practice of medical writing within pharmaceutical research  Practical as a foundation text for undergraduate, graduate, and certificate programs in pharmaceutical or medical technical writing, Medical Writing in Drug Development will help you develop practical strategies for handling journal manuscripts, conference materials, and promotional pieces. No other text will clarify the main aspects of the pharmaceutical research and development process while offering you insight on the key issues dominating the healthcare arena.","brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":49902008041745,"sku":"CIN0789004496G","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0789004496.jpg?v=1751139085"},{"product_id":"writing-for-today-s-healthcare-audiences-book-robert-j-bonk-9781554815128","title":"Writing for Today's Healthcare Audiences","description":"Primarily designed for students seeking careers in healthcare communication, this book also serves as a useful guide to nascent practitioners. Writing for increasingly diverse healthcare audiences is the focus of this book, which has just enough theory to lay groundwork, plentiful examples, and summaries that highlight key points.","brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":50160558735633,"sku":"CIN1554815126G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ NEW \/ INGRAM","offer_id":51036701884689,"sku":"NIN9781554815128","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1554815126.jpg?v=1751150556"},{"product_id":"writing-for-today-s-healthcare-audiences-book-robert-j-bonk-9781554811496","title":"Writing for Today's Healthcare Audiences","description":"\u003cp\u003e Primarily designed for students seeking careers in healthcare communication, this book also serves as a useful guide for nascent practitioners. 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The book includes writing checklists for completeness and accuracy, and it incorporates many helpful real-world examples of healthcare documentation. \u003c\/p\u003e","brand":"WoB","offers":[{"title":"US \/ WELL_READ \/ SBYB","offer_id":50202745340177,"sku":"CIN155481149XA","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ GOOD \/ SBYB","offer_id":50268774596881,"sku":"CIN155481149XG","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ NEW \/ INGRAM","offer_id":51036923724049,"sku":"NIN9781554811496","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":51423192187153,"sku":"CIN155481149XVG","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/155481149X.jpg?v=1751022469"}],"url":"https:\/\/www.worldofbooks.com\/collections\/author-books-by-robert-j-bonk.oembed","provider":"World of Books ","version":"1.0","type":"link"}