{"title":"Scott Hartley","description":null,"products":[{"product_id":"fuzzy-and-the-techie-book-scott-hartley-9780544944770","title":"The Fuzzy and the Techie","description":"\u003cb\u003e\u003ci\u003eFinancial Times\u003c\/i\u003e Business Book of the Month\u003cbr\u003e Finalist for the 2016 \u003ci\u003eFinancial Times\/\u003c\/i\u003eMcKinsey Bracken Bower Prize\u003cbr\u003e\u003cbr\u003e A leading venture capitalist offers surprising revelations on who is going to be driving innovation in the years to come\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eScott Hartley first heard the terms \u003ci\u003efuzzy\u003c\/i\u003e and \u003ci\u003etechie\u003c\/i\u003e while studying political science at Stanford University. If you majored in the humanities or social sciences, you were a fuzzy. If you majored in the computer sciences, you were a techie. This informal division has quietly found its way into a default assumption that has misled the business world for decades: that it's the techies who drive innovation.\u003cbr\u003e\u003cbr\u003eBut in this brilliantly contrarian book, Hartley reveals the counterintuitive reality of business today: it's actually the fuzzies - not the techies - who are playing the key roles in developing the most creative and successful new business ideas. They are often the ones who understand the life issues that need solving and offer the best approaches for doing so. It is they who are bringing context to code, and ethics to algorithms.They also bring the management and communication skills, the soft skills that are so vital to spurring growth.\u003cbr\u003e\u003cbr\u003eHartley looks inside some of today's most dynamic new companies, reveals breakthrough fuzzy-techie collaborations, and explores how such collaborations are at the center of innovation in business, education, and government, and why liberal arts are still relevant in our techie world.\u003cbr\u003e","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49602526609681,"sku":"GOR009568570","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ GOOD \/ INTERNAL","offer_id":49609085649169,"sku":"GOR010078283","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ GOOD \/ SBYB","offer_id":50353897832721,"sku":"CIN0544944771G","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":50647143514385,"sku":"CIN0544944771VG","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ WELL_READ \/ SBYB","offer_id":51121745658129,"sku":"CIN0544944771A","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0544944771.jpg?v=1750976131"},{"product_id":"fuzzy-and-the-techie-book-scott-hartley-9781328915405","title":"The Fuzzy and the Techie","description":"\u003cp\u003eThis Financial Times Business Book of the Month from a leading venture capitalist offers a counterintuitive look at what skills are necessary in the age of AI.\u003c\/p\u003e \u003cp\u003eFinalist for the 2016 Financial Times\/McKinsey Bracken Bower Prize\u003c\/p\u003e \u003cp\u003e\"Scott Hartley artfully explains why it is time for us to get over the false division between the human and the technical.\" --Tim Brown, CEO of IDEO and author of Change by Design\u003c\/p\u003e \u003cp\u003eScott Hartley first heard the terms fuzzy and techie while studying political science at Stanford University. If you majored in humanities or social sciences, you were a fuzzy. If you majored in computer or hard sciences, you were a techie. While Silicon Valley is generally considered a techie stronghold, the founders of companies like Airbnb, Pinterest, Slack, LinkedIn, PayPal, Stitch Fix, Reddit, and others are all fuzzies--in other words, people with backgrounds in the liberal arts.\u003c\/p\u003e \u003cp\u003eIn this brilliantly counterintuitive book, Hartley shatters assumptions about business and education today: learning to code is not enough in the age of AI. Rote and routine tasks may go to machines, but that is exactly why the soft skills taught through the liberal arts--curiosity, communication, and collaboration, along with an understanding of ethics and psychology--are essential in the future of work. It's the humanities, and the liberal arts, that give humans our comparative advantage against machines. Fuzzies, rather than techies, have the essential skills ready to shape and define our future of jobs, robotics, artificial intelligence, and machine learning. This understanding of ethics and grounding in humanity is no longer an academic nice-to-have; it is the essential skill in the future of work.\u003c\/p\u003e \u003cp\u003eFor anyone doubting whether a well-rounded liberal arts education is practical in today's era of artificial intelligence, Hartley's work will come as an inspiring revelation for the future of work.\u003c\/p\u003e","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49667964600593,"sku":"GOR010246645","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ GOOD \/ SBYB","offer_id":50309548966161,"sku":"CIN1328915409G","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":51023126036753,"sku":"NIN9781328915405","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":51134435229969,"sku":"CIN1328915409VG","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ WELL_READ \/ INTERNAL","offer_id":51389020766481,"sku":"GOR014250814","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ LIKE_NEW \/ INTERNAL","offer_id":51701893464337,"sku":"GOR010462277","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1328915409.jpg?v=1750712281"},{"product_id":"menos-tech-y-mas-platon-book-scott-hartley-9788417277765","title":"Menos Tech Y Más Platón","description":null,"brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":50303747162385,"sku":"CIN8417277765G","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/8417277765.jpg?v=1751159877"}],"url":"https:\/\/www.worldofbooks.com\/collections\/author-books-by-scott-hartley.oembed","provider":"World of Books ","version":"1.0","type":"link"}