{"title":"Sean Nixon","description":null,"products":[{"product_id":"hard-looks-book-sean-nixon-9781857285574","title":"Hard Looks","description":"Hard Looks is a fascinating examination of the new masculine imagery that has developed in relation to popular consumption over the last decade.  the author skilfully investigates the development of this 'new man' imagery and its relationship to contemporary formations of masculinity and masculine culture.  Focusing on the emergence in the mid-1980s of a wide range of new representations of masculinity in the retail, advertising and publishing industries, the author analyses the practices and derives used to underpin the production and circulation of this imagery.  The author traces the novelty of these commercially produced representations and analyses their role in producing a space for an ambivalent masculine sexual identity.  Drawing strongly on contemporary cultural theory, Hard Looks combines stimulating theoretical debates on representation and cultural identity with authoritative empirical research on the media and retail industries.  This lively and innovative study will prove essential reading for sociologists interested in the study of men and masculinities and students of culture, media and gender studies.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49510542475537,"sku":"GOR003134503","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1857285573.jpg?v=1751281642"},{"product_id":"advertising-cultures-book-sean-nixon-9780761961987","title":"Advertising Cultures","description":"`Nixon′s study is a major contribution to the cultural sociology of the new service sector professionals and their gendered identities.It′s importance lies in it′s skilful synthesis of detailed ethnographic research and social theory. This is a genuinely innovative book which reopens cultural debate about advertising and society′ - Frank Mort, Professor of Cultural History, University of East London    `Advertising Cultures is a lucid, thorough and highly engaging account of advertising creatives that unlocks two crucial issues for understanding the culture industries: creativity and gender. It marks a major new contribution to the cultural study of economic life′ - Don Slater, London School of Economics      The economic and cultural role of the `creative industries′ has gained a new prominence and centrality in recent years. This new salience is explored here through the most emblematic creative industry: advertising.      Advertising Cultures also marks a significant contribution to the study of gender and of commercial cultures through its detailing of the way gender is written into the creative cultures of advertising and into the subjective identities of its key practitioners.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49594954776849,"sku":"GOR003912912","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ NEW \/ INGRAM","offer_id":52348929736977,"sku":"NLS9780761961987","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":53013991325969,"sku":"NIN9780761961987","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ GOOD \/ INTERNAL","offer_id":53334796763409,"sku":"GOR003760132","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0761961984.jpg?v=1750913251"},{"product_id":"hard-looks-book-sean-nixon-9780312163334","title":"Hard Looks","description":"Hard Looks is a fascinating examination of the new masculine imagery that has developed in relation to popular consumption over the last decade. The author skillfully investigates the development of this new man imagery and its relationship to contemporary formations of masculinity and masculine culture. This lively and innovative study will prove essential reading for sociologists interested in the study of men and masculinities and students of cultural, media, and gender studies.","brand":"WoB","offers":[{"title":"GB \/ NEW \/ INGRAM","offer_id":52126092820753,"sku":"NLS9780312163334","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":52734872617233,"sku":"NIN9780312163334","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9780312163334.jpg?v=1757472077"},{"product_id":"hard-sell-book-sean-nixon-9781784991050","title":"Hard sell","description":"Focusing on advertising's relationship to the mass market housewife, this study shows how advertising promoted new standards of material comfort in the selling of a range of everyday consumer goods and, in the process, generalised a cross-class image of the 'modern housewife' across the new medium of television. Nixon shows how the practices through which advertising understood and represented the 'modern housewife' and domestic consumption were influenced by American advertising and commercial culture. In doing so, he challenges the way critics and historians have often understood Anglo-American relations, and shows how American influences across a range of areas of advertising practice were not only a source of inspiration, but were also adapted and reworked to speak more effectively to the British consumer.Now available in paperback, Hard sell offers a major new analysis of the techniques of advertising in the decades of post-war affluence and advertising's relationship to the social changes associated with growing prosperity.","brand":"WoB","offers":[{"title":"GB \/ NEW \/ INGRAM","offer_id":52654678638865,"sku":"NLS9781784991050","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9781784991050.jpg?v=1772794375"},{"product_id":"hard-sell-book-sean-nixon-9780719085376","title":"Hard Sell","description":"Hard sell explores advertising in Britain in the 1950s and 60s through extensive new archival research in Britain and America, combining the study of business practices with analysis of television and press advertisements. -- .","brand":"WoB","offers":[{"title":"- \/ - \/ INTERNAL","offer_id":53136977101073,"sku":null,"price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":53136977395985,"sku":"GOR014767897","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9780719085376.jpg?v=1771439937"}],"url":"https:\/\/www.worldofbooks.com\/collections\/author-books-by-sean-nixon.oembed","provider":"World of Books ","version":"1.0","type":"link"}