{"title":"Shaun Smith","description":null,"products":[{"product_id":"managing-the-customer-experience-book-shaun-smith-9780273661955","title":"Managing the Customer Experience","description":"You need loyal customers, not just satisfied ones. Here's how to manage your customer experience and reap the rewards.","brand":"WoB","offers":[{"title":"GB \/ LIKE_NEW \/ INTERNAL","offer_id":49545289072913,"sku":"GOR010413055","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49561816695057,"sku":"GOR001404209","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ GOOD \/ SBYB","offer_id":50346512974097,"sku":"CIN0273661957G","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0273661957.jpg?v=1751389923"},{"product_id":"bold-book-shaun-smith-9780749463441","title":"Bold","description":"WINNER: CMI Management Book of the Year Awards 2012 - E-book Category   More than ever before business success depends on standing out from the crowd and delivering authentic experiences that turn your customers into advocates for your business. BOLD tells the stories of 14 companies that prove that brand building is now about completely rethinking the customer experience and redefining the relationship you have with your customers. Each inspiring story is told by the executives involved who were brave enough to pursue audacious goals, challenge industry norms and win.  BOLD puts the spotlight on Virgin Galactic, Innocent, O2, Air Asia X, Chilli Beans, Six Senses Resorts and Spas, Burberry, BBH, The Geek Squad, TNT Express, JCB, WWF, Umpqua Bank and Zappos.com. These inspiring case studies demonstrate that putting purpose before profit, going way beyond what customers expect and relentlessly differentiating themselves from everyone else - in other words, being bold in thought, bold in execution and bold in measuring their success in new ways - pays off.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49548102369553,"sku":"GOR004226050","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ LIKE_NEW \/ INTERNAL","offer_id":50625319797009,"sku":"GOR008020832","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":51006607229201,"sku":"NIN9780749463441","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ GOOD \/ INTERNAL","offer_id":51513661653265,"sku":"GOR005159408","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":51802956595473,"sku":"CIN0749463449VG","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ GOOD \/ SBYB","offer_id":52152896258321,"sku":"CIN0749463449G","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0749463449.jpg?v=1751232273"},{"product_id":"on-purpose-book-shaun-smith-9780749471910","title":"On Purpose","description":"Brands growing rapidly have a clear sense of purpose and the value they bring to their customers and employees. On Purpose is a practical guide to executing business purpose successfully by delivering a branded customer experience people love. It presents a framework for success based on being clear about your brand purpose and promise so you can achieve exceptional results through exceptional experiences. It provides the tools for brands to stand out by defining, designing and delivering distinctive, valuable customer experiences across multiple channels.  Because purpose is what you do, not what you claim, On Purpose helps you act on your business purpose by showing you how to make your brand stand out. Each chapter illustrates how to succeed in a specific channel by presenting interviews with purpose-driven leaders such as Vernon Hill (Metro Bank), John Forrest (Premier Inn) and Gav Thompson (giffgaff) and case studies of companies including:  - Altro - Barclays Bank - Best Western - citizenM - IKEA - LEGO - Liberty Global Business Services - London 2012 Olympics - Lush - Nissan - O2 - Timpson - Zappos","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49548771361041,"sku":"GOR007401869","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ GOOD \/ INTERNAL","offer_id":49652350288145,"sku":"GOR012905590","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":49888720093457,"sku":"CIN0749471913VG","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ LIKE_NEW \/ INTERNAL","offer_id":52085353087249,"sku":"GOR010956535","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ GOOD \/ SBYB","offer_id":52105356902673,"sku":"CIN0749471913G","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0749471913.jpg?v=1750785354"},{"product_id":"uncommon-practice-book-shaun-smith-9780273659365","title":"Uncommon Practice","description":"This first novel by Deierdre L. Weir is as strong as the African American women she writes about. They're all accomplished professionals, and they all (don't we all?) have issues  Minuete Winsten, an independent woman caught up in a romance that is not as forbidden as she thinks it is. Kersten Nicole, an entrepreneur who is her own number one priority. Morgan Bryant, a woman whose sweetness is buttressed by a sharp bite that men rarely see coming. Sheltered Dr. Cydnei Daniels, who doesn't mind being a bit unconventional. Her big sister, Aeryne Jones, in a happy May-December marriage.or is it? Detroit, Michigan is the perfect setting for Deierdre's book. Detroit is strong, beautiful, and sweet.but with a bite  An international border city, often underestimated, and in the throes of change.just like these women.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49573168677137,"sku":"GOR001621438","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ GOOD \/ SBYB","offer_id":50347592352017,"sku":"CIN0273659367G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ GOOD \/ INTERNAL","offer_id":52733695656209,"sku":"GOR004429215","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":53521550442769,"sku":"CIN0273659367VG","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0273659367.jpg?v=1751291573"},{"product_id":"bold-how-to-be-brave-in-business-and-win-cd-9781543638875","title":"Bold","description":"\u003cbr\u003eIn every industry, some brands stand out from the crowd because of their distinct way of doing things. These companies challenge conventional wisdom and industry norms to win in their markets. They see their customers and employees as members of a like-minded community, deliver unique and remarkable customer experiences, and are able to create an almost cult-like following around their brand. \u003cp\u003e\u003c\/p\u003e\u003ci\u003eBold\u003c\/i\u003e is about 14 such businesses. They put purpose before profit, go beyond what customers expect, and relentlessly differentiate themselves from everyone else. They know no compromise and show no timidity. They are bold in thought and execution, and they measure their success in new ways. \u003cp\u003e\u003c\/p\u003eShaun Smith and Andy Milligan include revealing interviews with key executives and let them tell each brand's story in ways that capture the unique culture of each company. The lively accounts are supported by a page design that in full color stresses and summarizes the key points. \u003cp\u003e\u003c\/p\u003eThe 14 business represent an international who's who in consumer insight and engagement, from Brazilian sunglasses retailer Chilli Beans with over 200 stores in Brazil, Portugal and now the United States, to Zappos, the US the online shoe retailer. Other companies profiled include Virgin Galactic, Richard Branson's commercial spaceflight venture; Malaysian low-cost airline AirAsia, which builds a global brand by sponsoring sports teams including the Oakland Raiders; JCB, the manufacturer of heavy equipment; Umpqua Bank, based in Portland, Oregon; and Best Buy's The Geek Squad, provider of computer support and repair services. \u003cp\u003e\u003c\/p\u003e\u003ci\u003ewww.\u003cb\u003ebold\u003c\/b\u003ethebook.com\u003c\/i\u003e","brand":"WoB","offers":[{"title":"- \/ - \/ -","offer_id":51406397047057,"sku":"","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":51406397178129,"sku":"GOR014260919","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1543638872.jpg?v=1750718938"},{"product_id":"life-after-a-terrible-relationship-book-shaun-smith-9781628385410","title":"Life After a Terrible Relationship","description":"I don't care how long it takes. Just come back to me. That's how much of a hopeless romantic Brent Howard was. A good-looking man, Brent never had any problem attracting women, but he did have a problem with attracting trouble. Have you ever been in a terrible relationship? Have you found yourself wanting to pull away, but just not being able to? Of course, nobody wants to be lonesome. But there is a big difference between being lonely and being alone, Shaun 54 Smith aptly puts it. Brent Howard wanted love. He wanted it so badly, but does love want him back? Anybody can love, but not everybody is lucky enough to love the right person. Could Brent be one of the lucky ones?","brand":"WoB","offers":[{"title":"- \/ - \/ INTERNAL","offer_id":52752184541457,"sku":null,"price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":52752185032977,"sku":"NIN9781628385410","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9781628385410.jpg?v=1763560704"}],"url":"https:\/\/www.worldofbooks.com\/collections\/author-books-by-shaun-smith.oembed","provider":"World of Books ","version":"1.0","type":"link"}