{"title":"Vance Corum","description":null,"products":[{"product_id":"new-farmers-market-book-vance-corum-9780963281470","title":"The New Farmers' Market","description":"The farmers' market renaissance continues to grow throughout the country, and this is the revised and expanded edition of the book that has become the farmers' market bible. \u003ci\u003eThe New Farmers' Market, \u003c\/i\u003e \u003ci\u003e2nd Edition \u003c\/i\u003eincludes new chapters or sections on how farmers' markets are increasing sales by expanding product mix, and how farmers and farmers' markets are utilizing social media and internet marketing to increase markets success. Serving as a three-part guide, the book is for those who want to learn how to sell produce at a market, promote the market, and foster appreciation for farmland while reinvigorating economic and social vitality in urban areas.","brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":50052722950417,"sku":"CIN096328147XG","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/096328147X.jpg?v=1751203801"},{"product_id":"new-farmers-market-book-vance-corum-9780963281425","title":"The New Farmers' Market","description":"If you are a farmer, market manager or city planner and want to succeed at farmers markets, The New Farmers' Market: Farm-Fresh Ideas for Producers, Managers \u0026amp; Communities is the book for you  Written by Vance Corum, Marcie Rosenzweig, and Eric Gibson, The New Farmers' Market covers the latest tips \u0026amp; trends from leading-edge sellers, managers and market planners all over the country. FARMERS\/VENDORS: Best products to grow \u0026amp; sell; insurance, rules \u0026amp; regs; booth design \u0026amp; structure; product display \u0026amp; appearance; containers; line handling; bagging\/packaging; sampling; price signs \u0026amp; labels; setting prices; cash-handling \u0026amp; security; recordkeeping; hiring \u0026amp; training employees; selling tips \u0026amp; styles; customer service; educating customers about products; recipes; boosting sales via the internet, \u0026amp; more  MARKET MANAGERS\/PLANERS: Planning \u0026amp; starting a market, recruiting farmers; market master; legal advice, rules \u0026amp; regs; 46 pages on promotion: special events; co-promotions with community groups; media coverage; market newsletter; setting up a market web site; market issues including farmer-grown, market mix, supermarket competition, etc.; building community support \u0026amp; educating the public about local agriculture; farmers' market resources (articles, books \u0026amp; tapes, web sites, etc.), \u0026amp; more.","brand":"WoB","offers":[{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":50809522323729,"sku":"CIN0963281429VG","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ GOOD \/ SBYB","offer_id":53004043157777,"sku":"CIN0963281429G","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0963281429.jpg?v=1751013636"}],"url":"https:\/\/www.worldofbooks.com\/collections\/author-books-by-vance-corum.oembed","provider":"World of Books ","version":"1.0","type":"link"}