{"title":"Jeb Blount Ser","description":null,"products":[{"product_id":"business-outcome-selling-strategies-book-jeb-blount-9781119584889","title":"Business Outcome Selling Strategies","description":"\u003cp\u003eAs the speed of business continues to accelerate, B2B enterprises and sales organizations are being disintermediated and disrupted by digital transformation and artificial intelligence.\u003c\/p\u003e \u003cp\u003eThe Amazon effect is permanently altering buying experience expectations while technology has lowered the barriers to entry. \"Me-too\" competitors lurk around every corner making differentiation a fundamental challenge and margin erosion a constant threat.\u003c\/p\u003e \u003cp\u003eAlong the way, the Business to Business buying journey has fundamentally changed.\u003c\/p\u003e \u003cp\u003eIn this brutal new age of business, every B2B enterprise faces a looming and existential threat of irrelevance and extinction. The undeniable truth is that in this hyper-competitive paradigm, there are only two alternatives:\u003c\/p\u003e \u003cp\u003e1. \u003cb\u003eA race to the bottom\u003c\/b\u003e in which price becomes the sole differentiator, customers are merely transactions, and your products and services are viewed as commodities.\u003c\/p\u003e \u003cp\u003e2. \u003cb\u003eA race to relevance\u003c\/b\u003e in which you separate yourself from, and rise above, the \"me-too\" horde with a shift away from pitching \"stuff\" to a customer-centric focus on delivering \u003ci\u003ereal, sustainable value\u003c\/i\u003e through Measurable Business Outcomes.\u003c\/p\u003e \u003cp\u003eThis is exactly why the world''s most agile and profitable companies, along with the highest earning sales professionals, are taking the lead in the race to relevance by transforming how they approach the buying journey.\u003c\/p\u003e \u003cp\u003eIn \u003ci\u003eBusiness Outcome Selling Strategies\u003c\/i\u003e Jeb Blount, one of the most celebrated sales strategists of our generation, and business transformation guru Jason Eatmon, give you the secrets for how next generation B2B sales organizations are accelerating sales productivity, operationalizing hyper-growth strategies, and locking out competitors. You''ll learn powerful strategies for:\u003c\/p\u003e \u003cul\u003e \u003cli\u003eBuilding the foundation for hyper-growth\u003c\/li\u003e \u003cli\u003eConnecting cross organizational disciplines to build an agile sales and growth driven culture\u003c\/li\u003e \u003cli\u003eWinning mindshare early through familiarity and shaping\u003c\/li\u003e \u003cli\u003eNine Box Qualifying and the 4Rs: Right Prospect, Right Message, Right Time, Right Fit\u003c\/li\u003e \u003cli\u003eDigital Sales Transformation and integration\u003c\/li\u003e \u003cli\u003eTargeting tactics, sales engagement strategies, and sequencing\u003c\/li\u003e \u003cli\u003eMastering the Four Levels of Sales to rapidly respond to buyer expectations\u003c\/li\u003e \u003cli\u003eLeveraging the MLP strategy to bend win probability in your favor\u003c\/li\u003e \u003cli\u003eEffective Stakeholder Mapping\u003c\/li\u003e \u003cli\u003eDeploying the READ Influence Methodology to gain stakeholder buy-in and consensus\u003c\/li\u003e \u003cli\u003eDifferentiating with the MBO + EBO value equation\u003c\/li\u003e \u003cli\u003eLeveraging the powerful SCORE Discovery Model to get below the surface and become a true partner for your customers\u003c\/li\u003e \u003cli\u003eUncovering the Metrics that Matter that lead to higher prices and long-term margins\u003c\/li\u003e \u003cli\u003eMapping and presenting Outcome Based Solutions\u003c\/li\u003e \u003cli\u003eLeveraging Value Bridges to become the vendor of choice\u003c\/li\u003e \u003cli\u003eLinking marketing, sales, operations, and service to deliver Referenceable and Measurable Business Outcomes\u003c\/li\u003e \u003cli\u003eDeploying the CAIRE Account Management and Customer Success model to rapidly grow existing accounts and make customer relationships sticky\u003c\/li\u003e \u003cli\u003eLeveraging the comprehensive BOSS Strategic Planner to win your biggest opportunities\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003ci\u003eBusiness Outcome Selling Strategies (BOSS)\u003c\/i\u003e isn''t a typical sales book. Inside, you''ll find a powerful field guide, proven processes, and complete system that connects the dots between sales, marketing, business development, operations, service delivery, account management, and customer success.\u003c\/p\u003e \u003cp\u003eLeveraging these strategies, tactics, and tools, your organization will transform into a well-oiled, cohesive growth machine that delivers a legendary buying experience and unassailable competitive differentiation.\u003c\/p\u003e \u003cp\u003e\u003ci\u003eBOSS\u003c\/i\u003e is ground-breaking. It shatters old-school paradigms and forces readers to come face to face with the cold, hard truth about what it really takes to transform, shift into hyper-growth, and win the race for relevance.\u003c\/p\u003e","brand":"WoB","offers":[{"title":"- \/ - \/ -","offer_id":51201351876881,"sku":"","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ NEW \/ GARDNERS","offer_id":51201354400017,"sku":"NGR9781119584889","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ NEW \/ BOOKAZINE","offer_id":54598250496273,"sku":"NBZ9781119584889","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1119584884.jpg?v=1750709831"},{"product_id":"fanatical-prospecting-sequences-book-jeb-blount-9781119324898","title":"Fanatical Prospecting Sequences","description":"\u003cp\u003e\u003cb\u003eMaster the art of prospecting and cold calling with strategic, multi-touch sequences\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eGetting attention while prospecting is harder than ever. The field is crowded, and attention spans are short. How can you make sure that you stand out from the competition?\u003c\/p\u003e \u003cp\u003eIn \u003ci\u003eFanatical Prospecting Sequences: The Complete Guide to Multi-Touch Prospecting and Cold Calling Cadences that Grab Attention, Get Responses, and Open Sales Conversations,\u003c\/i\u003e celebrated sales leader and bestselling author Jeb Blount walks you through a comprehensive blueprint for converting leads into customers. Through practical hands-on exercises, you'll learn how to design compelling, multi-touch, multi-channel prospecting campaigns that break through the noise and drive meaningful engagement, consistently filling your sales pipeline with high-quality opportunities.\u003c\/p\u003e \u003cp\u003eBuilding on the proven principles covered in his bestselling \u003ci\u003eFanatical Prospecting,\u003c\/i\u003e Blount offers new insights and tactics that incorporate the latest trends in business development and top of the funnel sales activity. 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