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It therefore highlights a range of characteristics which make it interesting to the modern business world.  This is the first book to offer a complete overview of the way in which champagne as a product is organized, managed and marketed and what its future prospects are. The book covers the entire range of issues surrounding the management of the champagne industry by reviewing the current context of champagne (structural, economic and legal), the role of ‘place’ (identity and terroir and tourism), marketing the ‘myth’ of champagne (image and competitive advantage) and the management of the industry (accountability, people and the territorial brand). The book brings together leading academics and examines the champagne region from multidisciplinary perspectives.  Examining the champagne region provides insight into a range of management, production-management, branding and consumer-related issues and will be of interest to students, researchers and academics interested in Gastronomy, Wine Studies, Tourism, Hospitality, Marketing and Business.","brand":"WoB","offers":[{"title":"GB \/ NEW \/ INGRAM","offer_id":52664013586705,"sku":"NLS9781138081253","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9781138081253.jpg?v=1762273505"},{"product_id":"heritage-cuisines-book-dallen-j-timothy-9781138592322","title":"Heritage Cuisines","description":"Food is one of the most fundamental elements of culture and a significant marker of regional and ethnic identity. It encompasses many other elements of cultural heritage beyond the physical ingredients required for its production. These include folklore, religion, language, familial bonds, social structures, environmental determinism, celebrations and ceremonies, landscapes, culinary routes, smells, and tastes, to name but a few. However, despite all that is known about foodways and cuisine from hospitality, gastronomical, supply chain and agricultural perspectives, there still remains a dearth of consolidated research on the wide diversity of food and its heritage attributes and contexts.   This edited volume aims to fill this void by consolidating into a single volume what is known about cuisines and foodways from a heritage perspective and to examine and challenge the existing paradigms, concepts and practices related to gastronomic practices, intergenerational traditions, sustainable agriculture, indigenous rituals, immigrant stories and many more heritage elements as they pertain to comestible cuisines and practices. The book takes a global and thematic approach in examining heritage cuisines from a wide range of perspectives, including agriculture, hunting and gathering, migration, ethnic identity and place, nationalism, sustainability, colonialism, food diversity, religion, place making, festivals, and contemporary movements and trends. All chapters are rich in empirical examples but steady and sound in conceptual depth.  This book offers new insight and understanding of the heritage implications of cuisines and foodways. 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These interests have been reflected in such diverse elements as the growth of farmers markets, green restaurants, food miles, crabon and sustainability labelling, concerns over food supply and security, Slow Food, Fair Trade, and a desire to buy and 'eat locally'. Food related hospitality and tourism is integral to this process because of the way in which it simultaneously acts to globalise and localise food consumption and create new foodways and commodity chains. This book therefore aims to provide an integrated understanding of the contemporary interest in food and food tourism through the use of an international collection of illustrative case study chapters as well as the provision of a novel integrative framework for the book, a sustainable culinary system.  This is the first volume to examine the concept of sustainable culinary systems, particularly with specific reference to tourism and hospitality. Divided into two parts, firstly the notion of the local is explored, reflecting the increased interest in the championing of local food production and consumption. Secondly treatment of sustainability in food and food tourism and hospitality in settings that reach beyond the local in a business and socio-economic sense is reviewed. The book therefore, reflects much of the contemporary public interest in the conscious or ethical consumption and production food, as well as revealing the inherent tensions between local and broader goals in both defining and achieving sustainable culinary systems and the environmental, social and economic implications of food production and consumption.   This book provides the reader with an integrated approach to understanding the subject of how culinary systems may be made more sustainable and will be valuable reading to all those interested in sustainable food and food tourism.","brand":"WoB","offers":[{"title":"GB \/ NEW \/ INGRAM","offer_id":53500710519057,"sku":"NLS9780415533706","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9780415533706.jpg?v=1778020812"},{"product_id":"history-of-rioja-wine-book-ludger-mees-9780367618124","title":"The History of Rioja Wine","description":"If one word evokes discomfort when spoken to Christ-followers and non-Christ-followers alike, it would be the word evangelism. For the Christ-follower, this word brings feelings of guilt, shame, and inadequacy. They know that, at some level, they should be participating in evangelistic activities, but they are not. My passion is to see Christ-followers intentionally engaging people in spiritual conversations. I wrote this book to educate and encourage Christ-followers in the beauty of sharing the love of Jesus with others. Speak Good News aims to change the less-than-favorable reputation associated with evangelism. This book will encourage and equip Christ-followers to confidently engage in spiritual conversations with individuals they experience life with. I do this by taking a historical look at evangelism, its purest meaning, and offering a fresh lens for the Church to view evangelism. I identify misconceptions and barriers that keep faithful Christ-followers from sharing the wonderful story of Jesus with others. 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