Cool Brandleaders: An Insight into Britain's Coolest Brands: 2003 by Marcel Knobil

Cool Brandleaders: An Insight into Britain's Coolest Brands: 2003 by Marcel Knobil

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From fashion to food, clubs to cartoon characters, and motoring to the media, this text collects together brands which convey an exceptional sense of taste and style.

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Description

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Cool brandleaders are brands that have become extremely desirable among many style leaders and influencers. They have a magic about them, signifying that users have an exceptional sense of taste and style. It's so difficult to become cool and so easy to lose it. This is the second edition of "Cool BrandLeaders" and is part of a programme that was founded with the aim of paying tribute to the UK's coolest brands. Through identifying these brands, and providing their case histories, the SuperBrands organisation and its eminent panel of judges hopes that people will gain a greater appreciation of the discipline of branding and a greater admiration for the brands themselves.

Additional Information

Additional Information

SKU GOR002324666
Title Cool Brandleaders: An Insight into Britain's Coolest Brands: 2003
Author Edited by Marcel Knobil
Condition VERYGOOD
Binding Type Paperback
Publisher Superbrands Ltd
Year Published 2003
Number of Pages 144
ISBN 10 0954153243
ISBN 13 9780954153243
Edition N/A
Prizes N/A
Cover Note: Book picture is for illustrative purposes only, actual cover or edition may vary.
Note: This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us.
Ex Library No
Description

Details

Cool brandleaders are brands that have become extremely desirable among many style leaders and influencers. They have a magic about them, signifying that users have an exceptional sense of taste and style. It's so difficult to become cool and so easy to lose it. This is the second edition of "Cool BrandLeaders" and is part of a programme that was founded with the aim of paying tribute to the UK's coolest brands. Through identifying these brands, and providing their case histories, the SuperBrands organisation and its eminent panel of judges hopes that people will gain a greater appreciation of the discipline of branding and a greater admiration for the brands themselves.
Additional Information

Additional Information

SKU GOR002324666
Title Cool Brandleaders: An Insight into Britain's Coolest Brands: 2003
Author Edited by Marcel Knobil
Condition VERYGOOD
Binding Type Paperback
Publisher Superbrands Ltd
Year Published 2003
Number of Pages 144
ISBN 10 0954153243
ISBN 13 9780954153243
Edition N/A
Prizes N/A
Cover Note: Book picture is for illustrative purposes only, actual cover or edition may vary.
Note: This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us.
Ex Library No