Developing the Public Relations Campaign
Developing the Public Relations Campaign
Regular price
Checking stock...
Regular price
Checking stock...
Proud to be B-Corp
Our business meets the highest standards of verified social and environmental performance, public transparency and legal accountability to balance profit and purpose. In short, we care about people and the planet.
The feel-good place to buy books
- Free delivery in the UK
- Supporting authors with AuthorSHARE
- 100% recyclable packaging
- B Corp - kinder to people and planet
- Buy-back with World of Books - Sell Your Books
Developing the Public Relations Campaign by Randy Bobbitt
Developing the Public Relations Campaign: A Team-Based Approach takes a simple, easy-to-follow approach that develops a public relations campaign in a service-learning environment. This text is designed around a team project approach rather than a traditional lecture/note-taking model of learning. Developing the Public Relations Campaign introduces a three-step process-the PIE chart-that accurately describes the campaign development process used in the real world. A practical approach, with exercises and case studies in every chapter, guides readers through the development of their own public relations campaigns.
Sullivan, Ruth: - After teaching English literature and composition for several years at Concordia University in Montreal, Ruth Sullivan received her LL.B. and B.C.L. from McGill University. She completed the Legislative Drafting Program at the University of Ottawa and clerked for Chief Justice Laskin at the Supreme Court of Canada. After completing her bar exams, and a Masters in Legislation from the University of Ottawa, she joined the Faculty of Law at the University of Ottawa in 1984. Her primary interests are administrative law, statutory interpretation, linguistics, legal drafting, and legal theory. She has worked in the Legislation Section and the Regulations Section of the Department of Justice and directed the Graduate Program in Legislation and Legal Drafting. She has taught drafting and interpretation in Kuala Lumpur, Kiev, the Caribbean, and Rome, as well as Ottawa.
| SKU | Nicht verfügbar |
| ISBN 13 | 9780205569908 |
| ISBN 10 | 0205569900 |
| Titel | Developing the Public Relations Campaign |
| Autor | Randy Bobbitt |
| Buchzustand | Nicht verfügbar |
| Bindungsart | Paperback |
| Verlag | Pearson Education (US) |
| Erscheinungsjahr | 2008-08-13 |
| Seitenanzahl | 288 |
| Hinweis auf dem Einband | Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden. |
| Hinweis | Nicht verfügbar |