E-Commerce Essentials by Kenneth C Laudon

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E-Commerce Essentials by Kenneth C Laudon

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E-Commerce Essentials by Kenneth C Laudon

Based on the authors' market-leading E-Commerce. Business. Technology. Society., this brief book offers the same thought-provoking and current content but in a brief format. E-Commerce Essentials emphasizes the three major driving forces behind E-commerce—technology change, business development, and social issues—to provide a coherent conceptual framework for understanding the field.

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SKU Nicht verfügbar
ISBN 13 9780133544985
ISBN 10 0133544982
Titel E-Commerce Essentials
Autor Kenneth C Laudon
Buchzustand Nicht verfügbar
Bindungsart Paperback
Verlag Pearson Education (US)
Erscheinungsjahr 2013-10-18
Seitenanzahl 504
Hinweis auf dem Einband Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden.
Hinweis Nicht verfügbar