Engaged Persuasion in a Post-Truth World by Stephen K Hunt

Engaged Persuasion in a Post-Truth World by Stephen K Hunt

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Zusammenfassung

Provides an innovative approach to inspire students’ interest in persuasive communication in today’s ever-evolving world. The book moves beyond theory and addresses new media, engaged citizenship, and deconstructing messages in a post-truth world to deepen students’ exploration of persuasion.

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Engaged Persuasion in a Post-Truth World by Stephen K Hunt

Engaged Persuasion in a Post-Truth World provides an innovative approach to inspire students' interest in persuasive communication in today's ever-evolving world. The book moves beyond theory and addresses new media, engaged citizenship, and deconstructing messages in a post-truth world to deepen students' exploration of persuasion. This multi-disciplinary, research-driven textbook highlights contemporary studies in persuasion. It covers the dynamics of persuasion, including important source, receiver, and message components while also exploring the effects of persuasive communication on receivers' attitudes, values, beliefs, and behaviors. Students examine the application of persuasive communication concepts and theories to their lives in multiple contemporary contexts, such as campus, residence, workplace, classroom, and online communities. Unique themes explored in the book include the application of contemporary persuasion theory and research to the post-truth era, the influence of new media on persuasive communication, and how students can use persuasion to become civically engaged and advance the common good. A highly relevant and wholly original approach, Engaged Persuasion in a Post-Truth World is an exemplary text for courses in persuasive communication.
Stephen K. Hunt (Ph.D., Southern Illinois University) is a professor and the director of the School of Communication at Illinois State University and past president of the Central States Communication Association. Dr. Hunt is the coauthor of Engaging Communication and Quantitative Research in Communication.

Kevin R. Meyer (Ph.D., Ohio University) is an associate professor in the School of Communication at Illinois State University. His research interests include instructional communication, argumentation and debate, and communication education. Dr. Meyer's research has appeared in Journal of Communication Pedagogy, Communication Education, and Higher Learning Research Communications, among others.
SKU Nicht verfügbar
ISBN 13 9781516548231
ISBN 10 151654823X
Titel Engaged Persuasion in a Post-Truth World
Autor Stephen K Hunt
Buchzustand Nicht verfügbar
Bindungsart Paperback
Verlag Cognella, Inc
Erscheinungsjahr 2021-09-30
Seitenanzahl 450
Hinweis auf dem Einband Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden.
Hinweis Nicht verfügbar