Even More Offensive Marketing
Even More Offensive Marketing
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Zusammenfassung
This is a guide to "offensive marketing". Offensive marketing is a set of attitudes and methods that enable a company to innovate continually, to plan what is best for themselves rather than following competitors, and to respond to competitive moves by counter attack and not by imitation.
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Even More Offensive Marketing by Jh Davidson
This is a guide to "offensive marketing". Offensive marketing is a set of attitudes and methods that enable a company to innovate continually, to plan what is best for themselves rather than following competitors, and to respond to competitive moves by counter attack and not by imitation.| SKU | Nicht verfügbar |
| ISBN 13 | 9780140256918 |
| ISBN 10 | 0140256911 |
| Titel | Even More Offensive Marketing |
| Autor | Jh Davidson |
| Serie | Penguin Business |
| Buchzustand | Nicht verfügbar |
| Bindungsart | Paperback |
| Verlag | Penguin Books Ltd |
| Erscheinungsjahr | 1997-10-02 |
| Seitenanzahl | 608 |
| Hinweis auf dem Einband | Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden. |
| Hinweis | Nicht verfügbar |