Friend or Foe by Byast Jenny

Friend or Foe by Byast Jenny

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Friend or Foe by Byast Jenny

This volume forms part of a series exploring the outcomes of forming strategic alliances as part of a firms strategy. As governments promote innovation and the development of new high technology firms it is important to undercover the reasons that SMEs are less likely to form alliances than multinational firms. It is important that firms understand the efficacy of strategic alliances and that academics understand the need to inform policy makers of the infrastructures these firms need to succeed. The focus of this volume is defining what strategic management is and how strategic alliances should be part of a firms overall strategy rather than be used for crisis management. The book identifies key demographics used for management decision making. This book will be of interest to academics and students. Indeed I wish I had read a book like this when trying to understand the complexity of management and strategy from a students perspective. The order of chapters will also make it a useful guide for dissertation or thesis formulation.
SKU Nicht verfügbar
ISBN 13 9783639519334
ISBN 10 3639519337
Titel Friend or Foe
Autor Byast Jenny
Buchzustand Nicht verfügbar
Bindungsart Paperback
Verlag Scholars' Press
Erscheinungsjahr 2015-03-26
Seitenanzahl 320
Hinweis auf dem Einband Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden.
Hinweis Nicht verfügbar