G-Shock by Ariel Adams

G-Shock by Ariel Adams

Celebrating the story of G-SHOCK, a truly unique watch whose pioneering innovation, function, and versatile design has made it a cult-collectible worn by devoted fans across the globe as well as by cultural icons in the worlds of fashion, sports, music, and popular culture for the past forty years. Born at a time when watches were generally considered fragile instruments, G-SHOCK began as a dream of a young engineer, Kikuo Ibe, who wanted to create 'a watch that doesn t break even when dropped.' In 1981, Project Team Tough was formed to build it, and over two years and 200 prototypes later, the indestructible, shock-resistant G-SHOCK watch was crafted. This revealing volume takes readers through the journey, spirit, and evolution of this distinctive timepiece, whose form and function combined with constant innovation over the past four decades have cemented the watch as a symbol of strength and endurance. Worn by everyone from pro-athletes and military personnel, to skateboarders, surfers, musicians, and entertainers, this stylish and multipurpose watch has permeated the spheres of sports, design, music, and popular culture. Chapters include a history of the technological innovation, behind-the-scenes imagery from the brand s headquarters in Japan, interviews with some of the brand s diehard collectors, and advertisements and collaborations with sports figures, fashion designers, musicians, and artists including pro-surfer Gabe Kling, musician Kid Cudi, designers Takashi Murakami and Nigo, and fashion brands like BAPE, Kith, Stussy, Maison Margiela, and Supreme. Embodying the spirit of 'Absolute Toughness,' G-SHOCK s visceral connection to its collaborators and collectors make this book a must-have for watch connoisseurs and design aficionados.

Ariel Adams is an internationally recognized watch expert and writer. He is the founder and editor-in-chief of the online magazine aBlogtoWatch.com, and regularly contributes to or is quoted in major news and lifestyle publications around the world. Ariel Adams is also the co-host of the watch-themed podcast The HourTime Show, and is a watch editor for various publications such as Departures, Centurion, and Forbes.

SKU	Nicht verfügbar
ISBN 13	9780847873180
ISBN 10	0847873188
Titel	G-Shock
Autor	Ariel Adams
Buchzustand	Nicht verfügbar
Bindungsart	Hardback
Verlag	Rizzoli International Publications
Erscheinungsjahr	2023-09-26
Seitenanzahl	256
Hinweis auf dem Einband	Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden.
Hinweis	Nicht verfügbar