Global Marketing by Warren J Keegan

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Global Marketing by Warren J Keegan

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Zusammenfassung

For undergraduate and graduate courses in Global/International Marketing. Keegan/Green gives students an understanding of global marketing as a whole, as well as focusing on the importance of emerging nations in contemporary global marketing.

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Global Marketing by Warren J Keegan

For undergraduate and graduate courses in Global/International Marketing. Keegan/Green gives students an understanding of global marketing as a whole, as well as focusing on the importance of emerging nations in contemporary global marketing.

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SKU Nicht verfügbar
ISBN 13 9780138133863
ISBN 10 0138133867
Titel Global Marketing
Autor Warren J Keegan
Buchzustand Nicht verfügbar
Bindungsart Paperback
Verlag Pearson Education (US)
Erscheinungsjahr 2007-12-18
Seitenanzahl 672
Hinweis auf dem Einband Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden.
Hinweis Nicht verfügbar