Globalization, Development and the Mass Media by Colin Sparks

Globalization, Development and the Mass Media by Colin Sparks

Globalization, Development and the Mass Media gives a comprehensive and critical account of the theoretical changes in communication studies from the early theories of development communication through to the contemporary critiques of globalization. It examines two main currents of thought. Firstly, the ways in which the media can be used to effect change and development. It traces the evolution of thinking from attempts to spread ′modernity′ by way of using the media through to alternative perspectives based on encouraging participation in development communication. Secondly, the elaboration of the theory of media imperialism, the criticisms that it provoked and its replacement as the dominant theory of international communication by globalization.

Colin Sparks is a professor at the Centre for Communication and Information Studies at the Univeristy of Westminster and Co-Editor of Media, Culture and Society. Anna Reading is a lecturer at Southbank University and Assistant Editor of Media, Culture and Society.

SKU	Nicht verfügbar
ISBN 13	9780761961628
ISBN 10	0761961623
Titel	Globalization, Development and the Mass Media
Autor	Colin Sparks
Buchzustand	Nicht verfügbar
Bindungsart	Paperback
Verlag	SAGE Publications Inc
Erscheinungsjahr	2007-11-20
Seitenanzahl	264
Hinweis auf dem Einband	Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden.
Hinweis	Nicht verfügbar