The Handbook of Strategy
The Handbook of Strategy
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Zusammenfassung
A reference for managers who must understand and use strategic planning in a fast moving, competitive, and increasing international business environment. It includes definitions of the words strategic thinkers and innovators use, and a discussion of the major theories and techniques in the field.
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The Handbook of Strategy by Michael Hay
From acquisition to market share and from organic growth to year-end, "The Handbook of Strategy" unpacks the key terms and concepts in modern strategy. This is a reference for managers who must understand and use strategic planning in a fast moving, competitive, and increasing international business environment. The book includes succinct definitions of the words strategic thinkers and innovators use, and discussion of the major theories and techniques in the field. Drawing on the author's extensive consulting and teaching experience, "The Handbook" provides a comprehensive introduction to what every business executive needs to know about business strategy.| SKU | Nicht verfügbar |
| ISBN 13 | 9780631182085 |
| ISBN 10 | 063118208X |
| Titel | The Handbook of Strategy |
| Autor | Michael Hay |
| Buchzustand | Nicht verfügbar |
| Bindungsart | Paperback |
| Verlag | John Wiley and Sons Ltd |
| Erscheinungsjahr | 1991-08-01 |
| Seitenanzahl | 248 |
| Hinweis auf dem Einband | Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden. |
| Hinweis | Nicht verfügbar |