Innovation and Entrepreneurship by Peter Drucker

Innovation and Entrepreneurship by Peter Drucker

How can management be developed to create the greatest wealth for society as a whole? This is the question Peter Drucker sets out to answer in Innovation and Entrepreneurship. A brilliant, mould-breaking attack on management orthodoxy it is one of Drucker’s most important books, offering an excellent overview of some of his main ideas. He argues that what defines an entrepreneur is their attitude to change: ‘the entrepreneur always searches for change, responds to it and exploits it as an opportunity’. To exploit change, according to Drucker, is to innovate. Stressing the importance of low-tech entrepreneurship, the challenge of balancing technological possibilities with limited resources, and the organisation as a learning organism, he concludes with a vision of an entrepreneurial society where individuals increasingly take responsibility for their own learning and careers. With a new foreword by Joseph Maciariello

'Drucker now adds Innovation and Entrepreneurship to the remarkable series of books about management that he has been writing since 1939Any book by Drucker is rewarding, and it is impossible to read the man without learning a lot'.
Fortune

Peter F. Drucker (1909-2005) was one of the most famous management theorists, educators and writers of the twentieth century. His many influential books have shaped the form of the modern business corporation and continue to be studied by students of management and business professionals throughout the world.

SKU	Nicht verfügbar
ISBN 13	9781138019195
ISBN 10	1138019194
Titel	Innovation and Entrepreneurship
Autor	Peter Drucker
Serie	Routledge Classics
Buchzustand	Nicht verfügbar
Bindungsart	Paperback
Verlag	Taylor & Francis Ltd
Erscheinungsjahr	2014-09-09
Seitenanzahl	368
Hinweis auf dem Einband	Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden.
Hinweis	Nicht verfügbar