Launching Successful Ventures by Thomas Zimmerer

Launching Successful Ventures by Thomas Zimmerer

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Launching Successful Ventures by Thomas Zimmerer

"Finally a textbook about entrepreneurship written by those who have actually done it rather than just studied it." –W. Don Stull, Texas Tech University  The majority of new businesses don’t survive their first year. Launching Successful Ventures teaches students the nuts and bolts of creating new ventures while helping them avoid the common pitfalls that often lead to failure. Entrepreneurial exercises, case studies, step-by-step guidelines, and in-depth coverage of important financial topics such as managing cash flow, equity capital, and debt and investment capital are designed to help students build sustainable, lucrative ventures. Authored by successful serial entrepreneurs and award-winning researchers Michael Fountain and Tom Zimmerer, this new text provides a concise, practical guide for students seeking to develop high-growth ventures.
"Finally a textbook about entrepreneurship written by those who have actually done it rather than just studied it" -- W. Don Stull
"This is a practical hands-on approach that is worth considering for your course–concise and full of meaningful exercises and examples."  -- Violet Z. Christopher
"This book is a great resource for potential entrepreneurs and a good foundation for those brave enough to strike out on their own."  -- Kim L. Wangler
"Launching Successful Ventures is a decent resource for an introductory or mid-level course. It has the potential to be an excellent resource alongside writing a business plan. It also offers a detailed breakdown of the most vital concepts comprising entrepreneurship."  -- Adam Starks
"This book is well written with concepts that would engage students’ intellect in the Launching New Venture class."  -- Benjamin K. Ofili
"Practical with meaningful learning activities."  -- Ayisha E. Sereni
"This text attempts to offer the new entrepreneur a guide for success and focuses a good deal of attention on the analytical skills that many new entrepreneurs lack." -- Aaron M. Butler
"This text is tuned for the high-growth venture founder who has a preconceived business concept."  -- Stephen E. Lanivich
"An excellent tool for entrepreneurship classes."  -- William J. Carner
"A great text for non-business majors, students without prior business knowledge, or nascent entrepreneurs to quickly gain an understanding of the process of entrepreneurship and access to some tools to quickly get them working on building their business."  -- April J. Spivack
Michael Fountain serves as the Founding Director of the University of South Florida Center for Entrepreneurship.  He also serves as the Director of the USF Student Innovation Incubator.  Michael served as the National Director of the National Consortium for Life Science Entrepreneurship from 1999-2004 and as an Entrepreneur –in-Residence at the Center for Entrepreneurial Leadership at the Ewing Marion Kauffman Foundation.  Dr. Fountain currently holds Five professorships including: The John & Beverley Grant Endowed Chair in Entrepreneurship, the Muma College of Business Professor, USF Industrial Management and Systems Engineering Professor, Psychiatry and Behavioral Neurosciences, the Morsani College of Medicine Professor, USF College of Pharmacy Professor, USF Institute for Advanced Discovery and Innovation   Dr. Fountain founded or co-founded eleven new ventures based on his research, three of which became publicly traded companies.  Michael holds 30 issued United States patents and over 100 international patents.  These patented technology platforms are currently utilized in over 180 products. Dr. Fountain has published over 70 peer-reviewed publications. During his corporate career Michael served as the Chief Executive Officer, Chairman of the Board and Chief Scientific Officer of a number of public and private companies. Tom Zimmerer has spent the majority of his career in academics serving as the Entrepreneurial Scholar in Residence at the University of South Florida’s Center for Entrepreneurship.  Prior to that he served as the dean of the School of Business at Saint Leo University and the Director of the Breech School of Business at Drury University. Tom held the Allen and Ruth Harris Chair of Excellence at East Tennessee State University.  While a professor at Clemson University he was the co-founder of Clemson University Emerging Technology and Marketing Center. Tom has published 10 textbooks and over 200 articles and professional papers.  In 1984 he was honored by the Industrial Research Institute with the Maurice Holland award. Tom was a consultant and executive trainer to over 100 United States and international businesses, governments, universities and trade and professional associations.
SKU Nicht verfügbar
ISBN 13 9781506358932
ISBN 10 1506358934
Titel Launching Successful Ventures
Autor Thomas Zimmerer
Buchzustand Nicht verfügbar
Bindungsart Paperback
Verlag Sage Publications, Inc
Erscheinungsjahr 2019-02-28
Seitenanzahl 352
Hinweis auf dem Einband Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden.
Hinweis Nicht verfügbar