Mass Media Research by Roger D Wimmer

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Mass Media Research by Roger D Wimmer

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Zusammenfassung

A work from Cengage Learning on "Mass Media Research".

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Mass Media Research by Roger D Wimmer

Quality media is the result of meticulous research. MASS MEDIA RESEARCH: AN INTRODUCTION, International Edition shows you how it happens, from content analysis to surveys to experimental research, then gives you expert tips on analyzing the media you encounter in your daily life. Plus, this media research textbook is packed with study tools and review aids to help you get the grade you need in class as well.

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SKU Nicht verfügbar
ISBN 13 9781439048368
ISBN 10 1439048363
Titel Mass Media Research
Autor Roger D Wimmer
Buchzustand Nicht verfügbar
Bindungsart Paperback
Verlag Cengage Learning, Inc
Erscheinungsjahr 2009-07-01
Seitenanzahl 512
Hinweis auf dem Einband Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden.
Hinweis Nicht verfügbar