McQuails Mass Communication Theory

McQuails Mass Communication Theory by Denis Mcquail Ma Dippsa

The most recent edition of the pre-eminent text in mass communication theory. Nothing else in the field is as comprehensive, as authoritative, or as popular. A market leading text from a world renowned author.

Over successive editions, Denis McQuail has pulled off the trick of expanding the scope of his analysis and integrating new research in a rapidly changing fieldHats off to him once again for making such enormous amounts of material so user-friendly
Philip Schlesinger
University of Glasgow

Denis McQuail′s Mass Communication Theory is not just a seminal text in the study of media and society - it is a benchmark for understanding and appreciating the long and winding road people and their media have taken to get us here. Denis McQuail offers the best roadmap available to navigate our times, a roadmap that stands the test of time
Mark Deuze
Indiana University and Leiden University

This is a unique work tested by time and generations of students around the world - North, South, East and West
Kaarle Nordenstreng
University of Tampere

Denis McQuail (1935-2017) was Emeritus Professor at the School of Communication Research (ASCOR) University of Amsterdam and Visiting Professor in the Department of Politics at the University of Southampton. He studied history and sociology at the University of Oxford and received his Ph.D. from the University of Leeds. He is an Honorary Doctor of the University of Gent. He has published widely in the field of media and communication, with particular reference to audience research, media policy and performance, and political communication. His most recent book publication is McQuail′s Media and Mass Communication Theory, 7th edition., SAGE, 2020, co-authored by Mark Deuze.

SKU	Nicht verfügbar
ISBN 13	9781849202923
ISBN 10	1849202923
Titel	McQuails Mass Communication Theory
Autor	Denis Mcquail Ma Dippsa
Buchzustand	Nicht verfügbar
Bindungsart	Paperback
Verlag	Sage Publications Ltd
Erscheinungsjahr	2010-02-18
Seitenanzahl	632
Hinweis auf dem Einband	Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden.
Hinweis	Nicht verfügbar