Not for Free by Saul J Berman
It used to be only dotcom start-ups lacked workable business models. But now the ubiquity of cheap communications and computing is deeply wounding business models across the board. Combined with rapidly changing customer expectations, the rules for how value is delivered, and what, when, and how much customers will pay are in flux. What can you do to ensure that you have a business model that will work today and in the future? Create new revenue models, advises Saul J. Berman in Not for Free. The most important strategy now is wringing new income streams from existing assets, physical and digital, by exploiting new segments, new uses and new value additions. Using the media industry, the canary in the coalmine for business model disruption, as a starting point, Berman explores the revenue strategies that are working, and the ones that are failing, in this new world. Drawing on examples from a variety of industries like Progressive Insurance, Rent the Runway, Castrol, Redbox, Mint and many others, Berman guides you through the opportunities and pitfalls of new revenue strategies. Timely and practical, Not for Free tackles a problem plaguing all companies: growing revenue organically in the near term.
Berman, Saul J.: - Rabbi Saul J. Berman is Professor of Jewish studies at Stern College of Yeshiva University, New York and Adjunct Professor at Columbia University Law School where he is the Rotter Fellow of Talmudic Law. As an Orthodox Rabbi in Berkeley, California, Brookline, Massachusetts, and at Lincoln Square Synagogue, New York, Berman was an early participant in the Soviet Jewry and Civil Rights movements. His research and teaching is focused on women in Jewish law, Jewish social and medical ethics, and the connections between law and spirituality, on each of which he has published articles.
| SKU | Nicht verfügbar |
| ISBN 13 | 9781422131671 |
| ISBN 10 | 142213167X |
| Titel | Not for Free |
| Autor | Saul J Berman |
| Buchzustand | Nicht verfügbar |
| Bindungsart | Hardback |
| Verlag | Harvard Business Review Press |
| Erscheinungsjahr | 2011-02-17 |
| Seitenanzahl | 240 |
| Hinweis auf dem Einband | Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden. |
| Hinweis | Nicht verfügbar |