Pricing by Kb Monroe

  •
1 1

Pricing by Kb Monroe

Checking stock...
Checking stock...
Zusammenfassung

Economic and marketing principles are combined in an effort to provide a comprehensive study of pricing practice. As well as more basic topics, such as discounting, the more complex techniques of price bundling, pricing research methods, service pricing and value analysis are also covered.

The feel-good place to buy books
  • Free delivery in the UK
  • Supporting authors with AuthorSHARE
  • 100% recyclable packaging
  • B Corp - kinder to people and planet
  • Buy-back with World of Books - Sell Your Books

Pricing by Kb Monroe

By combining economic and marketing principles with accountancy and finance information this major new book provides everything you need to know about pricing. Including: quantity discounts, cash discounts, price deals, legal implications of discounting, as well as important new developments such as price bundling, service pricing, pricing research methods, value analysis and provides alternatives for pricing within legal and corporate constraints

You might also like

SKU Nicht verfügbar
ISBN 13 9780070427822
ISBN 10 0070427828
Titel Pricing
Autor Kb Monroe
Buchzustand Nicht verfügbar
Verlag McGraw-Hill Education - Europe
Erscheinungsjahr 1990-04-01
Seitenanzahl 528
Hinweis auf dem Einband Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden.
Hinweis Nicht verfügbar