{"product_id":"project-president-book-ben-shapiro-9781595551009","title":"Project President","description":"\u003cp\u003e\u003cb\u003e\u003ci\u003eProject President\u003c\/i\u003e is a hilarious romp through American electoral history.\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eFrom short, fat, bald John Adams' wig-throwing tantrums during the 1800 election to Abraham Lincoln's decision to grow a beard in 1860; from John F. Kennedy's choice to forgo the fedora at his inauguration to John Kerry's decision to get Botoxed for the 2004 race; from the Golden Age of Facial Hair (1860-1912) to the Age of the Banker (1912-1960); from Washington's false teeth to George W. Bush's workout regimen, \u003ci\u003eProject President\u003c\/i\u003e tells the story of America's love affair with presidential looks and appearance, why that often matters more than a politico's positions on the issues, and what might well be coming next.\u003c\/p\u003e\u003cp\u003eI'm constantly citing the power of dress. It's semiology: our clothes send a message about how we want to be perceived, and where is this more powerful and evident than in elected offices. In \u003ci\u003eProject President\u003c\/i\u003e, Ben Shapiro captures presidential semiotics with a potent narrative and deft analysis. It's simultaneously fascinating and hilarious \u003cbr\u003e-\u003cb\u003eTim Gunn\u003c\/b\u003e\u003cbr\u003eProject Runway, Liz Claiborne, Inc.\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003eBen Shapiro takes a romp through American history and shows how personality--and even haircuts--have elected or defeated presidential candidates. It's a tour through history that fans of both parties will enjoy-and can learn from.\u003cbr\u003e\u003cb\u003e-Michael Barone\u003c\/b\u003e\u003cbr\u003eResident scholar, American Enterprise Institute\u003cbr\u003eSenior Writer, \u003ci\u003eU.S. News \u0026amp; World Report\u003c\/i\u003e\u003cbr\u003eCo-author, \u003ci\u003eThe Almanac of American Politics\u003c\/i\u003e \u003c\/p\u003e\u003cp\u003e \u003cbr\u003ePresidential politics has always been more superficial than we'd like to admit. With a stylish and likeable touch befitting a strong candidate, Ben Shapiro takes us deep into the shallowness that has shaped American history.\u003cbr\u003e\u003cb\u003e-Jonathan Alter\u003c\/b\u003e\u003cbr\u003e\u003ci\u003eNewsweek\u003c\/i\u003e\u003c\/p\u003e\u003cp\u003e \u003cbr\u003eShapiro deftly explains how height, hair and handsomeness can affect a candidate's campaign as much as issues. A fun, informative read. \u003cbr\u003e\u003cb\u003e-Glenn Beck\u003c\/b\u003e\u003cbr\u003eNationally syndicated talk show host\u003cbr\u003eHost of CNN's \u003ci\u003eThe Glenn Beck Show\u003c\/i\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003eA hilarious and illuminating journey through America's centuries-long fascination with presidential image-making. Whether you're left, right, moderate or apathetic, this lively book will get you ready for the packaging of the '08 races.\u003cbr\u003e\u003cb\u003e-Jim Hightower\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003eThis is a perceptive, witty-sometimes hilarious-look at the realities behind the faces and the facades, the slogans and the character assassinations, of each presidential campaign from George Washington to today - with much for us to ponder for tomorrow. \u003cbr\u003e\u003cb\u003e-Sir Martin Gilbert\u003c\/b\u003e\u003cbr\u003eOfficial biographer of Winston Churchill\u003c\/p\u003e\u003cp\u003e An entertaining and illuminating romp through the politics of symbolism and personality in our presidential politics. If you're thinking of running for president, read this book before you spend a dime on a political consultant.\u003cbr\u003e\u003cb\u003e-Rich Lowry\u003c\/b\u003e\u003cbr\u003e\u003ci\u003eNational Review\u003c\/i\u003e\u003c\/p\u003e\u003cp\u003e \u003cbr\u003eCOLMES: Who do you want  for the Supreme Court]?\u003c\/p\u003e\u003cp\u003eANN COULTER: Thank you for asking. I want Ben Shapiro. \u003c\/p\u003e\u003cp\u003eCOLMES: Ben Shapiro.\u003c\/p\u003e\u003cp\u003eANN COULTER: Yes. He just finished his first year at Harvard Law, 21 years old. \u003c\/p\u003e\u003cp\u003eCOLMES: You mean for a date or for the court?\u003c\/p\u003e\u003cp\u003eANN COULTER: No, for the court. He's my candidate. He's very bright. He's already written one best-selling book. \u003cbr\u003e(CROSSTALK)\u003c\/p\u003e\u003cp\u003eCOLMES: You want to put a 21-year-old guy on the court?\u003c\/p\u003e\u003cp\u003eANN COULTER: Twenty-one, and he's just finished first year of Harvard Law. \u003c\/p\u003e\u003cp\u003eCOLMES: So you want someone who's going to be on the court for 50, 60 years? Is that - is that the whole idea?\u003c\/p\u003e\u003cp\u003eANN COULTER: No, I just happen to like Ben Shapiro. \u003c\/p\u003e\u003cp\u003eHannity and Colmes\u003cbr\u003e Fox News Channel\u003cbr\u003eJuly 8, 2005\u003c\/p\u003e","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49572156702993,"sku":"GOR003715802","price":17.0,"currency_code":"CHF","in_stock":true},{"title":"GB \/ WELL_READ \/ INTERNAL","offer_id":49638856950033,"sku":"GOR011640945","price":8.0,"currency_code":"CHF","in_stock":false},{"title":"US \/ WELL_READ \/ SBYB","offer_id":49919070896401,"sku":"CIN159555100XA","price":0.0,"currency_code":"CHF","in_stock":false},{"title":"US \/ GOOD \/ SBYB","offer_id":50394103382289,"sku":"CIN159555100XG","price":0.0,"currency_code":"CHF","in_stock":false},{"title":"GB \/ GOOD \/ INTERNAL","offer_id":51346088886545,"sku":"GOR007768349","price":14.0,"currency_code":"CHF","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":51822553137425,"sku":"CIN159555100XVG","price":0.0,"currency_code":"CHF","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/159555100X.jpg?v=1751276947","url":"https:\/\/www.worldofbooks.com\/de-ch\/products\/project-president-buch-ben-shapiro-9781595551009","provider":"World of Books ","version":"1.0","type":"link"}