The Rise And Fall Of Marks & Spencer by Judi Bevan

The Rise And Fall Of Marks & Spencer by Judi Bevan

For decades Marks & Spencer was unassailable. It was the most successful retailer in the world. Its clothes were a byword for affordable quality and its food halls pioneered ready-prepared meals. It cared for its staff, the City loved it - the company was the perfect British success story. But then so suddenly that it took everyone by surprise Britain's best loved chain went down the tube. Customers abandoned the shops...suddenly they were dowdy, the staff deserted in droves and the shares plummeted. Why? What went wrong? Judi Bevan, a seasoned business journalist has watched Marks & Spencer with hawklike vigilance for years, interviewed all the principle players, from suppliers to directors and shows how the success was soured by arrogance. Like a Greek tragedy, this is a classic tale of pride before the fall that everyone can learn from.

Judi Bevan is a freelance financial journalist and writer. She began her career on the Investors Chronicle as a trainee reporter in 1975. From there she moved to Financial Weekly, the Daily Mail and the Sunday Telegraph working as a financial reporter. She moved to the Sunday Times as deputy City editor in 1986, leaving three years later to write a novel, The Insiders, a City thriller. In 1989 she published The New Tycoons, co-authored with her future husband. For most of the 1990s she wrote a personal profile of a leading business figure each week for the Sunday Telegraph business section. She has also written for a variety of other publications including the Evening Standard, Financial Times and Harpers & Queen. She lives in London with her husband John Jay and daughter Josephine Chun Rui.

SKU	Nicht verfügbar
ISBN 13	9781861972897
ISBN 10	186197289X
Titel	The Rise And Fall Of Marks & Spencer
Autor	Judi Bevan
Buchzustand	Nicht verfügbar
Bindungsart	Hardback
Verlag	Profile Books Ltd
Erscheinungsjahr	2001-09-28
Seitenanzahl	296
Preise	Winner of WH Smith Book Awards: Business 2002, Winner of WH Smith Book Awards (Business) 2002
Hinweis auf dem Einband	Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden.